"I am a motivator, cheerleader, and trusting guide charged with helping business students realize their full potential as learners and knowledge workers, in an ever-changing environment."

Jason Little, MBA, Ed.D.

Professor of Marketing Coordinator of the Marketing major program Coordinator of the Advertising minor program Coordinator/Advisor for the 3 and 3+ 1 Accelerated Business Plus ProgramsMarketing Department/Division of Business Administration

Graduate Marketing Management Human Resource ManagementManagerial CommunicationsSeminar in LeadershipDoctor of Arts in LeadershipDissertation Advisor with a Business and Marketing Focus

Small Business Advisory (SBA) Group, Faculty Advisor/ConsultantThis group comprises business students, who conduct marketing related initiatives for businesses and organizations throughout New Hampshire. The Group works in partnership with the Small Business Development Centers Network of New Hampshire.

“Student Learning and Best Practices for Consulting Small Businesses and Community Organizations.” Campus Compact for New Hampshire and the New Hampshire College and University Council. Concord, NH, November, 2007

Massachusetts Board of Higher Education. Boston, MA. Member of a Visiting Team for Evaluation of Proposed Arts Management Program at Dean College. Franklin, MA, October, 2006.

“Building Community Support for Appropriate Zoning: Marlow, NH.” New Hampshire Town and City, (October, 2006).

“Town of Marlow Land Use Study.” Marlow, NH, May, 2006.

Professional and Special Interest Associations:- American Marketing Association- American Marketing Association Special Interest Teaching Group - New Hampshire Coalition for Business and Education- New Hampshire Small Business Development Center- Sigma Beta Delta Business Honor Society, Treasurer for Franklin Pierce chapter- Appalachian Mountain Club – NH Paddlers Chapter, Whitewater Leader

Professional Development:“Latest and Greatest Trends and Techniques in Search Engine Optimization.” American Marketing Association. Webcast. June 20, 2014.

“Securing Our Future: A New Hampshire Perspective on Economic Security.” New England Center for Civic Life at Franklin Pierce University. Concord, NH, September 29, 2011.

“Business Program Outcomes Assessment Workshop.” International Assembly for Collegiate Business Education. Concord, NH, June 8, 2011.

“Capitalizing on the Rich Information from Social Networking Sites: How to Effectively Monitor, Understand and Optimize What's Being Said about Your Brand.” American Marketing Association. Webcast. May 24, 2011.

“Small Business Day at the State House.” The Business and Industry Association and NH Division of Economic Development. Concord, NH, February 1, 2011.

“How the U.S. and N.H. Economy Can Spur More Innovation and Entrepreneurship.” Kaufman Foundation, Bedford, NH, February, 2007

Practical Experience:Prior to his position at Franklin Pierce University, he managed talented illustrators and photographers that completed contract work for companies such Campbell Soups, Disney, McGraw Hill, Millitech, Osram-Sylvania, Rebok, Southworth Paper, Spalding International, and Teledyne Technologies. He also worked as a corporate web site account manager for a full service marketing agency.

Dr. Little's first career was in the music business that entailed promotion, performance, recording, and music publishing. He toured and performed with many talented musicians, including the world-renowned Irish band The Chieftains, and Cape Breton fiddler Harvey Tolman.

"With this new position I have taken, my biggest responsibility is the Account Management training sessions across the entire agency. I could not extend enough gratitude to you since your teaching has played a pivotal role in my marketing education. When developing these decks and standing in front of audiences full of experienced agency professionals, I always remember to speak with confidence and humorous attitude just like you taught your classes."

"I still remember your class more than the rest for truly bringing a market presence. I really got to use this skill while on a select team from SDSU for a Venture Capital Investment Competition. Just really wanted to say thanks and that your class still makes an impact on my business today."

“I have been wanting to send you an email forever - I have just been extremely busy, it feels like some days I never stop! I wanted to thank you for all the useful things you taught me in college, and let you know what a great mentor you had been to me."

-Jeni Mistretta, MTV Tr3s, New York, NY

CONTACT

Teaching Statement:I create a supportive learning environment that challenges students with new knowledge and skills that can be transferred and applied to multiple settings. This helps prepare students for a world of perpetual change. My work draws upon an array of pedagogies and learning activities that can be applied to the real world. As a teaching scholar, I am interested in improvement and how and where students are applying what they’ve learned after they graduate. Overall, I interweave green marketing, global diversity, community building, service-based/consulting learning, technology, and strategic marketing theories and practices throughout all of my coursework.