Nordic Industries Development (NID), a Finland-based business development consulting firm, recently announced Blue Ash will be the headquarters of its North American operations.
NID was established in 1994 and specializes in increasing the efficiency and effectiveness of international sales channels. NID accomplishes this by working directly with sales management and providing factual information to properly estimate channel potential. In addition, NID develops market-specific sales strategies and works with local channels to maximize sales performance and enhance control for its clients.
"Our strength is in the operational and regional knowledge of the sectors and clients we serve," explained Magalie Racaud, NID's Administrative Director. "We already have offices in Singapore, the United Arab Emirates and Finland. Having a North American presence will enable us to be accessible to our clients and stakeholders who are located here and it will also help us obtain first-hand market information that would not be possible otherwise."
NID is the first Finland-based business to open an office in Blue Ash. According to Mrs. Racaud, the company narrowed its search to Greater Cincinnati due to the region's convenient access to a large percentage of the population base and manufacturing facilities.
"After visiting Blue Ash and meeting the people, we decided it is the right place for us. Blue Ash has a great selection of facilities and its prime location will give our employees the ability to work in the heart of a very dynamic and active business community," she said.
The company will move into its new offices in January 2015 and plans to open additional offices in other states as well as Mexico and Canada to support clients in those locations. NID currently operates in North America, Europe, Scandinavia, the Middle East, and Southeast Asia. NID specializes in several U.S. industry sectors, including power engineering, automation, aviation, automotive, manufacturing technologies, construction, and offshore and marine.
On November 4th, the company will host a seminar in Helsinki at the U.S. Embassy which will focus on trends and prospects in the USA for manufacturing and process automation. Featured speakers will include Neil Hensley, Economic Development Director for the City of Blue Ash, Anne Cappel, Executive Director, European American Chamber of Commerce in Cincinnati, Joe Dehner, Partner, Frost Brown Todd, Cincinnati, and Juha Seppanen, CEO of Nordic Industries North America, Blue Ash. The seminar will also be held in several other cities in Finland.
Photo: NID's new North American Headquarters at 4555 Lake Forest Drive, Suite 650.