def parse_help(help_str):
    """
    Auto parses the help dialogs provided by developers in the doc strings.
    This is denoted by helpme - text and then a blank line.

    e.g.

    Function doc string
    helpme - more end user friendly message about what this will do

    my arguments...

    """
    result = None
    if help_str != None:
        if 'helpme' in help_str:
            z = help_str.split('helpme')
            result = z[-1].split('-')[-1].strip()
    return result
