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Procurement and Marketing Support Scheme

27-Sep-2023 09:34:13
Market Linkages

Scheme Provider :

Sector :

All: Sector agnostic

Name of Ministry :

Ministry of MSME

States :

ALL

Eligibility :

Manufacturing / Service sector MSEs having valid Udyam Registration (UR) Certificate.

Vertical :

Market Linkages, Funding

Link to government website :
Details :

""The scheme aims to: 1. Fromoting new market access initiatives like organizing / participation in National / International Trade Fairs / Exhibitions / MSME Expo, etc. held across ttre country. 2. To create awareness and educate the MSMEs about importance / methods/ process of packaging in marketing, latest packaging technologr, import-export policy and procedure, GeM portal, MSME Conclave, latest developments in international / national trade and other subjects / topics relevant for market access developments."" ""The scheme has several components: 1. Market Access Initiatives across the country: Expenditure will be given for various kind of market access initiatives like trade fairs, exhibitions, etc. For instance, The upper cap for organizing / participating in Virtual Trade Fairs shal1 be Rs. 16.45 lakh 2. Capacity Building: Financial assistance in various areas like packaging and branding requirements, obtaining bar codes for products, etc. For instance for the adoption of bar codes 80% of one-time registration fee ald annual recurring fee (for first three years) paid by mi.cro enterprises for obtaining up to 100 Nos. of bar codes (i.e. products) or actual whichever is less subject to Rs 50,650/- (Fifty thousand six hundred and frfty) max 3. Development of Retail Outlet: Financial assistance for infrastructure development of retail outlets. Assistance will be in areas like obtaining products such as interior design, including computer, printer, bill counter, etc. For instance, Rs. 3O lakh max per outlet in Metro & A class cities 4. ""

Introduction :

The scheme aims to: 1. Fromoting new market access initiatives like organizing / participation in National / International Trade Fairs / Exhibitions / MSME Expo, etc. held across ttre country. 2. To create awareness and educate the MSMEs about importance / methods/ process of packaging in marketing, latest packaging technologr, import-export policy and procedure, GeM portal, MSME Conclave, latest developments in international / national trade and other subjects / topics relevant for market access developments.

Benefits :

The scheme has several components: 1. Market Access Initiatives across the country: Expenditure will be given for various kind of market access initiatives like trade fairs, exhibitions, etc. For instance, The upper cap for organizing / participating in Virtual Trade Fairs shal1 be Rs. 16.45 lakh 2. Capacity Building: Financial assistance in various areas like packaging and branding requirements, obtaining bar codes for products, etc. For instance for the adoption of bar codes 80% of one-time registration fee ald annual recurring fee (for first three years) paid by mi.cro enterprises for obtaining up to 100 Nos. of bar codes (i.e. products) or actual whichever is less subject to Rs 50,650/- (Fifty thousand six hundred and frfty) max 3. Development of Retail Outlet: Financial assistance for infrastructure development of retail outlets. Assistance will be in areas like obtaining products such as interior design, including computer, printer, bill counter, etc. For instance, Rs. 3O lakh max per outlet in Metro & A class cities 4.

Gender :

Both

Implementing Agency :

DC (MSME)

Target Audience :

Enterprise

Primary Domain :

Market Linkages

Secondary Domain :

Funding

Impact on wMSMEs :

Direct

Keywords :

#exhibitions #international exhibitions #trade fairs

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