When French and then Dutch voters voted "no" to the proposed European Constitution in the spring of 2005 - a considerable amount of soul searching took place as to how the EU should communicate with the people.
Projekta mērķis ir sniegt atbildi uz pastiprināto eiroskepticismu pēc Eiropas Konstitūcijas līguma noraidīšanas Francijas un Nīderlandes referendumos.