But, in a global governed by the law of the market, care must be taken to ensure that the huge potential offered by IT is not restricted to a limited number of consumers, while the great majority of viewers - i.e. those who cannot afford the wide choice offered by pay-TV - are offered only debased and mindless forms of entertainment.
Taču globalizētā pasaulē, kuru pārvalda tirgus likums, jāuzrauga, lai to pavērtās iespējas galu galā sniegtu labumu ne tikai nelielam patērētāju skaitam, padarot izklaides programmas notrulinošas lielākajai daļai televīzijas skatītāju, proti, tiem, kas nevar atļauties lielo maksas televīziju klāstu.