By means of a tendering process, the institutions should reach agreement with independent television producers capable of devising drama series, competitions, films and other kinds of programmes appealing to popular taste, which are of high quality and accessible and can promote the idea and values of Europe.
By means of a tendering process, the institutions should reach agreement with independent television producers capable of devising drama series, competitions, films and other kinds of programmes appealing to popular taste, which are of high quality and accessible and can promote the idea and values of Europe.