Ubisoft was not happy with a Prince of Persia game without the Prince as the playable character, but this led to the marketing division to suggest the name Assassin's Creed, playing off the creed of the Assassins, "nothing is true; everything is permitted".
Ubisoft nu a fost mulțumit de un joc Prince of Persia fără un Prinț jucabil, iar departamentul de marketing a propus numele Assassin's Creed, făcând aluzie la frăția Asasinilor, "nothing is true; everything is permitted-nimic nu este adevărat, totul este permis".