Albert began his task by touring the Empire, preaching a Crusade against the Baltic countries, and was assisted in this by a Papal Bull which declared that fighting against the Baltic heathens was of the same rank as participating in a crusade to the Holy Land.
Albert je počeo svoj zadatak obilaska Carstva, propovijedajući križarski rat protiv baltičkih zemalja, te mu je u tome pomogla papinska bula, koja je proglasila da je borba protiv baltičkih pogana istog ranga kao sudjelovanje u križarskom ratu u Svetoj zemlji.