Through low-cost capital (mainly loans), business training and other advice and support, it aims to help news outlets committed to responsible journalism become commercially sustainable, believing that only financially independent news media can stay editorially independent over the long term.
Daje podršku uglavnom povoljnim kreditima, putem poslovnog obrazovanja i savjetovanju a ima za cilj pomoći da novinarstvo postane komercijalno održivo, vjerujući da dugoročno samo financijski neovisni mediji mogu ostati urednički neovisni.