Hereby, the approach is two-fold: while one part of the campaign aims to commemorate victims of the "Kristallnacht" pogrom and, more broadly, victims of the Holocaust and of fascism throughout history; another part focuses mostly on contemporary issues of racism, antisemitism, right-wing extremism and neo-fascism.
Njome se ostvaruje dvostrani pristup: dok je cilj jednog dijela kampanje prisjećanje žrtava pogroma u Kristalnoj noći i, obuhvatnije, žrtava holokausta i fašizma tijekom povijesti, drugi dio fokusira se uglavnom na suvremene probleme rasizma, antisemitizma, desničarskog ekstremizma i neofašizma.