South Korean tourism is driven by many factors, including the popularity of South Korean pop music and television dramas, known as Korean Wave (Hallyu), throughout East Asia, traditional culture, cuisine and natural environment.
Sydkoreansk turisme er drevet af mange faktorer, herunder populariteten af ​​sydkoreanske popmusik og tv dramaer, kendt som Korean Wave (Hallyu), i hele Østasien, traditionel kultur, køkken og naturmiljø.