The city, which lies at an elevation of 1,278 metres (4,193 ft) in the broad valley of the Kızılırmak river, is a moderately-sized trade center and industrial city, although the economy has traditionally been based on agriculture.
Byen, der ligger i en højde af 1.278 meter (4.193 fod) i den brede dal, der dannes af Kizilirmakfloden, er en lille handels- og industriby, selvom økonomien traditionelt har været baseret på landbrug.