In a study done by Michigan State University in 1998, approximately 63,000 people attended the 1997 Venetian Festival and the festival generated around $1.7 million in revenue to the local economy.
Laut der Michigan State University besuchten 1997 rund 63.000 Besucher das Venezianische Festival und bescherten der lokalen Wirtschaft so Umsätze in Höhe von 1,7 Millionen US-Dollar.