By the end of the 14th century, Alpine cheese from the Gruyere region of Switzerland had become so profitable that a neighboring state invaded the  Gruyere highlands to take control of the growing  cheese trade.
14. gadsimta beigās Alpu siers no Šveices Grijēras apgabala bija kļuvis tik ienesīgs, ka kaimiņu valsts iebruka  Grijēras augstienē, lai pārņemtu plaukstošo  siera tirdzniecību.