That in order for people to understand the differences between the choices, they have to be able to understand the consequences associated with each choice, and that the consequences need to be felt in a vivid sort of way, in a very concrete way.
Para as pessoas entenderem as diferenças entre as escolhas, elas tem que ser capazes de entender as consequências associadas com cada escolha, e que as consequências precisam ser sentidas de uma forma viva, de uma maneira concreta.