 Pesa ndimbola ya liloba "marketing numérique".
Marketing numérique elakisi botomboli biloko, ba marques, to ba services na nzela ya ba chaînes numériques mpe ba plateformes lokola ba moteurs de recherche, ba sites internet, ba médias sociaux, email, mpe ba applications mobiles. Ezali na ba techniques mpe ba stratégies ebele, lokola optimisation ya moteur de recherche (SEO), publicité pay-per-click (PPC), marketing ya contenus, marketing ya ba médias sociaux, marketing ya email, mpe marketing ya mobile, parmi basusu. Mokano ya marketing numérique ezali ya kokutana mpe kosala na ba audiences cibles, na suka ko diriger ba conversions mpe vente. Na bokeseni na marketing ya bonkoko, oyo mbala mingi etie motema na ba piblisite ya imprimerie, ya TV mpe ya radio, marketing numérique epesaka nzela na ba campagnes oyo etali mingi mpe oyo ekoki komekama.