© Licensed to London News Pictures. 28/11/2012. London, UK. Lord Sebastian Coe attends a book signing event for his new autobiography, 'Running my Life' at Canary Wharf in London on 28th November 2012. The story gives an insight into how Lord Coe secured London's winning bid for the London 2012 Olympic Games and his sporting passion that led to him breaking twelve world records. Photo credit : Vickie Flores/LNP.