mumbai advertising agency tbwa part of the new yorkbased omnicom group said it has acquired magnon group an india digital agency the acquisition includes magnon solutions and magnon international a digital outsourcing agency that serves clients across five continents the digital agency was founded in 2000 by vineet bajpai and employs nearly 150 professionals between mumbai and new delhimagnon will become a part of the tbwa group of companies in india and join tbwas global digital arts network dan and the digital outsourcing company magnon international will become part of egraphics and an accelerator for dans production offerings we are delighted to join forces with magnon group said keith smith president international at tbwa worldwide weve been extremely impressed with both their digital capabilities and the strength of their management team globally tbwa is building a strong integrated digital network and we are confident that magnon group will deliver the expertise and talent we need to deliver innovative work and added value for our clients in indiamagnon offers clients digital services including graphic design for web and mobile digital marketing search and social media optimization bespoke technology applications development online brand strategy consulting ecommerce solutions and mobile sites and apps developmentbajpai who will continue in his role as the founder and ceo of magnon said being a part of tbwa is an ambition fulfilled tbwas global reach and excellence will provide magnon with the right platform towards becoming a marketleading digital agency in india and the region and tbwas empowering culture allows us to retain our adaptability and entrepreneurial fabricjohn wren president and chief executive officer of omnicom said that tbwas partnership with magnon is a reflection of omnicoms continued commitment to building its strengths and capabilities across the indian subcontinent in an effort to support the growing needs of our clients regional marketing objectives