it has not even been a week since apple launched its mostpowerful audio product airpods max which also happens to be the companys firstever overtheear headphones even though it is too soon to say the response of this gadget right now that hasnt stopped apples suppliers from giving their input on the expected salesaccording to a report by digitimes the taiwanese pcb makers have said that the airpods max are meant for a relatively small niche market segmentthe report says pcb suppliers in taiwan are not expecting a significant boost to their sales from airpods max reasoning that overear headphones are positioned as a niche segment with higher prices but smaller market scale compared to earbudsthe report states that when it comes to overear headphones jbl sony and bose are firmly in the leader group in terms of market share for those unaware apples airpods max headphones have been launched in india at rs 59900 the new airpods max come in five colour options space gray sky blue silver pink and green airpods max offer a 40mm appledesigned dynamic driver and come powered by appledesigned h1 chip in each ear cup apple claims the battery life to be up to 20 hours with active noise cancellation and spatial audio enabled airpods max comes with a soft smart case that puts airpods max in an ultralow power state that helps to preserve battery charge