mithila mehta highlights the importance of innovative workplace interiors workplace interiors say a lot about the organisation its culture the brands it owns and the way it wants its people to work it is a potent branding tool the interiors are in effect a reflection of the organisation in every respect what it is and what it aspires to be additionally the impact that the office space can have on a potential client or customer is also immense organisations have realized that the interiors of the office space are an important motivational tool it is no longer acceptable to have standardised vanilla plain interiors the new age mantra is to have an office that speaks of the work the organisation does and reflect the brands it owns the idea is to have the employee literally live and experience the brand in all aspects physical surroundings included explains shubra peters a bangalorebased human resources manager where brands come alive the muchcited google offices are an excellent example of how workplace interiors are designed to connect with the brand interestingly the google offices are largely coloured in the official colours of the google logophysically immersing the employees in the brand in a literal manner the hul offices in mumbai truly bring the organisations various brands alive the ustore sells only hul products for employees to buy telephone extensions allow employees to hear calls being made by customers to the helpline number at random a kiosk with various television monitors allows employees to see what is going on in kirana stores across the countrythe actual point of sale finally the food street has various food stores selling hul brandsright from ice cream to soupy noodles at the ddb mudra office a television screens play out the agencys best and most inspiring advertising campaigns on loop several creative agencies are opting for an open office design without walls and cubiclesrepresentative of free flow of creative thought and action there are countless examples of organisations doing innovative things with their office interiors to better tiein with the organisational and brand personality says vamsi krishna marketing manager zomato in hyderabad the workplace interiors at zomato actually reflect the organisation and our collective love for food very accurately we have a number of crazy food shots put up on the walls all taken by various people at zomato in fact we have a zomato food porn wall as well we also have various facilities such as a swimming pool football ground and even a mini golf course settrue to the very chilled out fun loving organisation that we are motivation matters the impact that positive workplaces can have on an employee is immense a lot of the impact operates on a subconscious level with farreaching influence on a psychological level in the opinion of my organisation we feel that having a workplace atmosphere that reflects the brands we own help bring the employees closer to the brands they work on they feel like theyre part of the