omnichannel integration customers will eventually be able to click and collect click and reserve and also click and get a product delivery we intend to offer a seamless transition from brick and mortar to click and order he adds but shoppers stop not giving up on physical retail just yet shrikhande is deeply convinced that brick and mortar retail is not fading away into oblivion zealous in its commitment to opening new stores shoppers stop launched 7 new stores in 2017 one store each at ranchi bengaluru noida goa pune panvel and new delhi taking the store count to 80 across 38 cities in india digital makeover shoppers stop is primed for a massive digital overhaul the retail chain is rethinking its business processes to unleash value in sync with this ambition shoppers stop has made deep investments in multiple technologies such as warehouse management systemwms order management system crm enterprise service bus and master data management to enable single view of the customer one view of the order and inventory this will allow us to provide our customers with a contextual targeted personalized and integrated shopping experience reveals shrikhande the retailer has implemented wms across its four warehouses to achieve the omnichannel vision with warehouses in mumbai bangalore kolkata and delhi we wanted to build certain capabilities for the digital future we had a powerful warehousing solution that met the demands of the varied distribution environment in which we operate but we wanted an integrated optimized and featurerich wms to help achieve our omnichannel vision so we deployed the new wms solution in january 2017 the project has reduced warehouse operating costs 24x7 warehousing operations have reduced the store replenishment cycle time by half 100 systemized putaway has ensured a 30 increase in order picking accuracy while also leading to an overall inventory accuracy he shares earlier this year shoppers stop implemented a master data management solution the procurement process will gather data and digital content from shoppers stops vendors through a standardized process merchandising will be able to quickly grow the portfolio of private and exclusive brands with rich content for every product feature it will also help shoppers stop consolidate view manage and govern its loyalty customer data across business formats ie shoppers stop crossword and hypercity this 360degree view of a customers entire relationship cycle and interactions will provide shoppers stop with tremendous amounts of rich insights he says between the warehouse management system the order management system master data management and customer relationship management there are multiple data points and data flows that need to be streamlined and unified across the channel an enterprise service bus was needed to process this data swiftly and accurately across channels in order to address this requirement shoppers stop is adopting enterprise service bus ka ching the innovation quotient of the retail sector has traditionally been thin but unbeknown to many shoppers stop has heralded quite a few innovations in the industry it was the first