mumbai coutloot a social commerce platform has announced the launch of a wholesale platform to connect millions of offline and online sellers directly to small and medium manufacturers across the countrythrough this platform sellers and merchants can source fastmoving products and categories directly from the manufacturers eliminating the need for middlemen and increasing profit the platform would immediately help over 7 lakh sellers source their products faster and also boost their earnings threefold over the past year coutloot has helped over six lakh small street shops and sellers expand their business online and generate seven times more income the platform is tailormade for smaller retailers and sellers coming from beyond the metro cities of india the wholesale saas platform will be integrated with other platforms short video apps and logistics platforms to plug supply chain issues for every small indian business or creator the sellers would be able to source products directly from the manufacturers at smaller moqs minimum order quantity at the right price through which they can order even with small working capital it will also help them earn better margins jasmeet thind cofounder coutloot said advt at present all the bigger b2b platforms offer large quantities that smaller sellers cant afford with the help of technology coutloot is trying to get into smaller moqs to help smaller sellers and even creators start their own online stores in smaller towns nearly 70 of coutloots users are in smaller towns indicating a suppressed demand for online buying and selling in a more local and trusted waythe wholesale platform currently lets sellers choose from over 5000 skus from across 240 small and medium factories in india the plan is to have around 60000 skus over the next two monthsfounded by thind and mahima kaul coutloot is a platform that allows buyers and sellers to bargain while shopping it helps sellers list nonmrp nonfixedprice unbranded local market products across fashion electronics home decor sports and other boxed categories that account for threefourths of indias retail marketcoutloot which has raised around 12 million in total from ameba capital 9unicorns venture catalysts and astarc ventures expects to have a strong network of three million sellers on its platform by end of 2022 the company has also crossed 10 million downloads on both android and ios apps advt unlike larger social commerce facilities like those provided by facebook instagram and whatsapp coutloots dedicated app not just helps sellers with a free store but also with logistics payments demand and supply chain services it plans to launch a buy now pay later facility for sellers soon coutloot also offers firstofitskind bargaining as a feature on its platform for both sellers and buyers in their local language by sagar malviya et bureau published on apr 13 2022 at 0427 pm ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the