new delhi indian premier league culture medium rights auction witnessed robust bidding tv digital rights native american valuation per rival league earmarked whopping rs press going second gear day cumulative valuation media rights could well partake reel rs crore mark one biggest full term global rights across alsoseven firms race indian premier league television rightsmoving away practice call closed bids bcci opted first time ever procedure began sunday total company picked invitation tender itt less two months ago seven resolve come biddingfour seven players fray sony zee ask near seven hour slugfest remained inconclusive package india idiot box rights package b india digital rights cumulatively bring upwards crore one thousand million approximately hush final result might late monday tuesday battle packages atomic number 5 continue winner package b challenge package c digital rights game rs crore per game after package overseas telecasting digital combined rights rs crore per mettlesome come bidding pm call tv gone rs crore per game base price rs crore india digital rights seen unbelievable growth rs crore rs crore per game senior bcci functionary told pti conditions anonymity per game combined rating rs crore last already excel rs crore mark rs crore plus unbelievable start tomorrow known part aggressive amongst four bidders expected shankar consortium locked intense bidding war current rights bearer walter elias disney star expecting fantastic digital bids fight group b still magic figure rs crore could well touched computer software c one jolty estimate another rs crore would added first two software stop crore another bcci official give mumbai companion bigwig one biggest cite boob tube industry knows ipl media right bidding like back hand said bcci express joy way money box media rights prise goes beyond universal gas constant crore set consequences kind aggressive press market spectator saying zee could seed hard package already got overseas dedicated viewership base zee tv serial publication also app r crore base price zee could game category reference added