cleveland indians to ditch chief wahoo logo its no longer appropriate for onfield use cleveland indians finally ditching chief wahoo logo 1292018 the cleveland indians are finally retiring their controversial chief wahoo logo saying its no longer appropriate for onfield use the indians have been using the logo since 1948 showing a grinning native american sporting a feather in his hair the image has been under fire by some groups who say its a racist depiction of native americans now it seems the cleveland organization agrees and will put the logo out to pasture after the 2018 mlb season the logo has already been scrubbed from all stadium signage but the team will continue to sell merchandise with the image until the end of the season story developing