of the critical challenges that india is facing today like for instance the inadequate pool of technical phds in fact we have introduced a unique industrysponsored phd programme in indiawhat is the need of the houracademia should join hands with the industry to strengthen research curriculum entrepreneurship and employability agendas for these changes to actually fructify and create groundlevel impact faculty development and incentives should be given top priority by the academiahow can publicprivate partnerships make students industryreadyit can play a strong role when such partnerships are effectively implemented in areas like curriculum and faculty development employability programmes like student internships and softskill developments can also be implemented through publicprivate partnerships developing and strengthening an innovative mindset by encouraging more students to do phds and attracting them to teaching as a career are some of the initiatives that can be taken by joining hands with the industry