heels and shoe types like boots wedges traditionally we have always seen womens shoes contributing to 60 of sales in terms of volume and 40 of value however in recent years there is a rise in both the number of shoes as well as the value of those purchased by women our current sales figure is ladies 56 gents 40 and kids 4 the trend has also gripped the maledominated outdoor and adventure shoe brands like woodland harkirat singh md woodland india says sales of male shoes compared to female at woodland india stands at 7030 ratio however if we consider key metros it would be about 6040 by fy2015 we are sure to clock a 6040 malefemale shoe sales ratio across india female bastion soon the footwear industry in india is growing at 15 rate however womens segment is rising at over 20 to touch rs 12000 crore by 2015 india would see a womenmen shoe sales ratio of 6040 pretty close to the global ratio of 7030 feel the footware makers rise in number of working women disposable income fashion consciousness online shopping and mushrooming of malls are driving the consumption besides burgeoning sales in the five metros ladies shoe sales in tierii cities are also picking up quite fast liberty shoes ladies footwear biz has risen 16 this year over 13 recorded last year across metros whereas its mens portfolio posted a 2 drop in sales growth even traditional footwear giant bata is seeing regular double figure growth in the ladies segment for metro shoes the online female footwear sales overshadow that of men by 51 ratio maledominated brands like woodland also extends womens portfolio in fy13 mens footwear sales in big bazaar grew at 40 yoy while that of women jumped 200 in the east by sovon manna tnn published on oct 4 2013 at 0611 am ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the submit button this will alert our moderators to take actions reasons for reporting foul language defamatory inciting hatred against a certain community out of context spam others report join the community of 2m industry professionals subscribe to our newsletter to get latest insights analysis download etretail app get realtime updates save your favourite articles scan to download app women touch big bazaar rakesh sharma catwalk bata growth liberty shoes unorganised homenewsmetro women set to outbuy men in shoes