whats your type suddenly everyones obsessed with fonts whether youre enraged by ikeas verdanagate want to know what the beach boys have in common with easy jet or why its okay to like comic sans just my type will have the answer learn why using upper case got a new zealand health worker sacked refer to prince in the tafkap years as a dingbat that works on many levels spot where movies get their time periods wrong and dont be duped by fake posters on ebay simon garfield meets the people behind the typefaces and along the way learns why some fonts like men are from mars and some are from venus from type on the high street and album covers to the print in our homes and offices garfield is the font of all types of knowledge