new delhi reliance life insurance company ltd rlic on monday announced the launch of a mobilebased insurance initiative mobinsure a mobile portal offering a comprehensive range of insurance related services on mobile phones this service would make it easier for its policyholders to track their policies and premiums do fund switches pay insurance premium and resolve policyrelated queries instantly using their webenabled mobile handsets it would be available on both cdma and gsm platforms this was announced by malay ghosh president reliance life insurance on monday with mobinsure most features of internet insurance will now be available on mobile phones providing a breakthrough improvement in insurance services besides easy access and anytime anywhere insurance the novel application offers complete services and security to customers transacting on their mobile phones said mr ghosh customers can log on to their reliance life insurance accounts on their mobile handsets and get important information on policies applications funds profile advisors and also activate online transactions including premium payments future allocations and change of address free of cost all online transactions are realtime transactions there is no time lag between a transaction done by the customer and its effect on the system we will offer this service free of charge to our customers he added mobinsure application has been developed to ensure complete safety and security to a customer while doing financial transactions this is ensured by the highend encryption used in the application unlike many other applications mobinsure does not require a customer to download and install any application customers can easily use the mobile browser for their transaction customers are required to register for the first time and key in their policy and personal details which will be validated against customer details submitted at the time of new business for security reasons