the 1 new york times bestselleran incredible book you teach guys and gals about leadership and youve helped not only military guys but families megyn kellyyou show in the book how to motivate thanks for writing the book extreme ownership bill oreillyjocko is the coauthor of an incredible new book which ive been loving trust me buy it tim ferrissthis is a lifelearning lesson for everyone the book is awesome sean hannitysent to the most violent battlefield in iraq jocko willink and leif babins seal task unit faced a seemingly impossible mission help us forces secure ramadi a city deemed all but lost in gripping firsthand accounts of heroism tragic loss and hardwon victories in seal team threes task unit bruiser they learned that leadershipat every levelis the most important factor in whether a team succeeds or failswillink and babin returned home from deployment and instituted seal leadership training that helped forge the next generation of seal leaders after departing the seal teams they launched echelon front a company that teaches these same leadership principles to businesses and organizations from promising startups to fortune 500 companies babin and willink have helped scores of clients across a broad range of industries build their own highperformance teams and dominate their battlefieldsnow detailing the mindset and principles that enable seal units to accomplish the most difficult missions in combat extreme ownership shows how to apply them to any team family or organization each chapter focuses on a specific topic such as cover and move decentralized command and leading up the chain explaining what they are why they are important and how to implement them in any leadership environmenta compelling narrative with powerful instruction and direct application extreme ownership revolutionizes business management and challenges leaders everywhere to fulfill their ultimate purpose lead and win