a usually reclusive mahesh babu even entertained the audience at the audio launch for hours together to promote his film only proving how important these functions are for a movies successeven the makers of tamil flicks who dub their movies in telugu have discovered the magic mantra of grand audio launches the music of suriyas film 7am arivu which is being dubbed here as the 7th sense was launched in a grand event that had the biggest of tollywood names as guests from ram charan and bunny to allu aravind rajamouli and vv vinayak own charm but tamil programmes were far and few in doordarshan of that era so air had its base of loyal listeners intact for decades even now when it comes to news we rely on air for authentic information says ramasamythe current crop of employees said while they want to compete with other media they had their own restrictions we try to change and it cannot happen overnight but our motto will always remain to inform first educate and finally also entertain she says