lyubomir hristev 24 works at a marketing agency in sofia bulgaria and sports a neatly cropped black goatee tech savvy creative bursting with ideas hristev hails from a new generation of entrepreneurial bulgarians beyond silicon valley using a mooc to build a community of support for global entrepreneurs as the outsider youve got to figure out whos who on the team you have a lot of new relationships to build the challenge of coming from the outside to take over an existing team the power of visuals in marketing and advertising is not the future it is the present ok technically its the present and the future but my point is this is not something thats coming down the road nor is it a trend or a fad for that matter when it comes to marketing and advertising not just any visual will do