london british online fashion retailer asos expects fullyear profit to be around the bottom of its guidance after weaker than projected august sales it said on friday having seen good growth in june and july sales in august were weaker than anticipated it said this reflected the impact of accelerating inflationary pressures on consumers and a slow start to autumnwinter shopping the owner of rival primark had warned on thursday that its customers disposable income was declining and that higher costs will squeeze its profit margin in the next financial year shares in asos which have lost 78 in the past 12 months were trading 05 up in early deals advt the company said that sales measured in constant currency for the year to aug 31 would rise by about 2 while net debt would be about 150 million pounds 174 million both below market consensus and company guidance in june it forecast fullyear adjusted pretax profit between 20 million and 60 million pounds it said it remained cautious about the outlook for consumer spending but is managing the business for the current environment reuters published on sep 10 2022 at 1200 pm ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the submit button this will alert our moderators to take actions reasons for reporting foul language defamatory inciting hatred against a certain community out of context spam others report join the community of 2m industry professionals subscribe to our newsletter to get latest insights analysis download etretail app get realtime updates save your favourite articles scan to download app fashion fashion retail asos apparel sales primark retail chain homenewsuk fashion retailer asos hit by weak august sales