most of the malls offered a 50 rebate on rentals from march last year onward but they had got undertakings from brands to share higher revenue when business returned to normalmost brands agreed to a higher percentage of revenue sharing because that decreased the impact of lower revenue and paying a higher rent during those difficult months bogra said most of the brands have agreed to share 12 higher revenue share to malls and even we have it is a kind of mutual risk sharing he saiddozens of retailers including madura fashion home to brands such as louis philippe van heusen allen solly and peter england dominos pizza forever new and arvind fashions which sells labels like sephora calvin klein and tommy hilfiger have either started sharing higher revenue or will do so in the coming months said people with knowledge of the mattermadura declined to comment while arvind and jubilant foodworks which operates dominos in india did not respond to ets queriesmany malls in india had given rental concessions to retailers and restaurants to tide them through the lockdown and covidled lean monthsfor example dlf which operates five malls in the national capital region ncr had asked retailers to pay 25 of actual rents in june last year 50 in julyseptember and 7580 in octoberdecember similarly a prominent mumbai mall operator had offered an average rental waiver of 3235 between april last year to march this yearwe are hopeful that retailers will be able to share higher revenues with us now said rajendra kalkar president west at phoenix mills which operates nine malls in various cities including mumbai pune and bengaluruvarious categories of retailers have differing slabs of revenue sharing with shopping centres from 35 for electronics chains to 1520 for apparel and restaurants so the higher percentage of revenuesharing would be anywhere from 25 kalkar saiddhruv bogra country manager for australian fashion brand forever new said most of the malls offered a 50 rebate on rentals from march last year onward but they had got undertakings from brands to share higher revenue when business returned to normalmost brands agreed to a higher percentage of revenue sharing because that decreased the impact of lower revenue and paying a higher rent during those difficult months bogra said by rasul bailay et bureau published on oct 16 2021 at 0901 am ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the submit button this will alert our moderators to take actions reasons for reporting foul language defamatory inciting hatred against a certain community out of context spam others report join the community of 2m industry professionals subscribe to our newsletter to get latest insights analysis download etretail app get realtime updates save your favourite articles scan to download app shopping malls india sales retail covid restaurants van heusen calvin klein arvind fashions