in any land deal a willing buyer and a willing seller should be exempted from the act as in such cases there is always 100 consent and the best market price for the land is paid said rajeev talwar group executive director at dlf going through the government compulsorily will only add to the cost and time taken and will put unnecessary burden on the buyer the government should rather make it easier for the private sector to operate to insulate against any increase in land price several developers have adopted the joint development model where landowners and developers share profits as well as risks for developers the cost of land is expected to increase significantly impacting project cost and margin