bottles girls probably discuss their lingerie shopping today women are celebrating their sexuality posing selfies in hotlooking clothes doing a pout with their cleavage however all of india is not doing this mehta further added that these are brands that are trying to take women out of their closet ask them dare to be or are asking them to be their natural self also women have always been fond of talking about and buying lingerie its just that today the subject is out in open and any idea that urges women to be themselves will connect with most of them along with this digital campaign the brand is also running a contest wherein after entering any amante store if a person clicks a selfie with best friend and posts it on the brands social media pages she gets an additional offer amante a fashion intimate wear brand uses print both women fashion magazines and english newspapers digital ooh and instore in mall advertising to build awareness and affinity amongst its tg like any other retailer amante too gets most of its business as much as around 7075 from metros and minmetros while the rest comes from other markets courtesy penetration of internet and accessibility to online stores adage published on feb 13 2017 at 0917 am ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the submit button this will alert our moderators to take actions reasons for reporting foul language defamatory inciting hatred against a certain community out of context spam others report join the community of 2m industry professionals subscribe to our newsletter to get latest insights analysis download etretail app get realtime updates save your favourite articles scan to download app amante lingerie amazon myntra dare to be homenewswhats wrong in gifting lingerie to a friend asks amante