bengaluru shopclues is in talks to raise 150200 million rs 9901320 crore at a valuation of 650700 million people familiar with the negotiations said seeking to double its estimated worth in under a year and inch closer to its billion dollar rivals the company is also deliberating an initial public offering according to sanjeev aggarwal senior managing director at helion ventures which is an investor in shopclues indias fourthlargest ecommerce company by sales behind flipkart snapdeal and paytm raised 100 million from new yorkbased hedge fund tiger global management in january in a round that valued it at 350 million tiger global is expected to invest in shopclues again in its latest fundraising round sources said radhika aggarwal chief marketing officer at shopclues confirmed the company was in talks to raise funds but declined to comment on the valuation or a potential share sale soaring valuations of indian ecommerce firms this year have become a serious concern for investors who are holding back their money and forcing companies to focus on strengthening business models in recent months several startups have struggled to raise capital meant to grow their businesses differentiated from rivals radhika aggarwal said shopclues focus on margins sellers and unstructured categories differentiated it from competitors helping it build a strong business the fouryearold company she said aims to end fiscal 201516 with 12 billion in annual gross merchandise value or gmv which is the total retail price of all the goods sold on its platform we ship almost onethird the orders of flipkart and half the orders of snapdeal and our entire employee strength is about 850 radhika aggarwal said gmvrevenuenumber of orders created per employee is significantly higher than the competition shopclues she said handled more than 275 million orders in october a crucial month for festival shopping in india orders handled by flipkart snapdeal and paytm werent immediately available we feel we could be the first ecommerce company to go public said sanjeev aggarwal a director on the board of shopclues most indian ecommerce companies are struggling to make unit economics efficient which is the biggest barrier to a public listing shopclues very early on decided to not indulge in price wars and build a profitable business focused on the supply side shopclues has not submitted documents for an initial public offering ipo with the securities exchange board of india the capital market regulator ahmedabadbased infibeam is the countrys only ecommerce company to have filed an ipo prospectus with sebi so far healthy rise in revenues shopclues revenue increased to rs 79 crore in the fiscal year ended march 2015 from about rs 31 crore in the year before company filings submitted with the ministry of corporate affairs show losses increased to rs 100 crore from rs 38 crore in comparison flipkarts revenue jumped to rs 659 crore in fy15 fromrs 179 crore in the previous year according to a recent filing with the registrar of companies flipkart which also counts tiger global as an