fact product recommendations to customers and business solutions for sellers have relied on recognizing insightful patterns in consumer preferences yet the scope of data analysis is grossly undertapped especially in context of process management ecommerce businesses in 2016 will engage more strongly with the data analytics to manage their backend solutions if we observe the ecosystem today logistics partners and marketplaces have begun driving better process by more efficient tracking of products predicting demand surges especially on high onlinetraffic days and also smartly managing bottlenecks in assembling and delivery online commerce is set to reach greater heights because of the significant investments that are going into strengthening its supporting ecosystem businesses that will work towards transforming various elements of the value chain will enable the establishment of a sustainable ecommerce sector hence factors like digital payments o2o commerce and preemptive and simplified technology innovations will drive value for customers and sellers alike as the sector evolves focused executions to transact and engage in vernacular will help shift a further chunk of retail transactions online digital commerce is poised to create further disruption in the indian market landscape and these developments will eventually play a critical role in strengthening the economic growth of the country business insider published on jan 6 2016 at 0915 pm ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the submit button this will alert our moderators to take actions reasons for reporting foul language defamatory inciting hatred against a certain community out of context spam others report join the community of 2m industry professionals subscribe to our newsletter to get latest insights analysis download etretail app get realtime updates save your favourite articles scan to download app ecommerce snapdeal shop online indian economy gdp cagr homenewsfuturegazing ecommerce in 2016