mysuru to promote tourism and improve the economy of mysuru stakeholders in the tourism sector will conduct mysuru shopping festival on the lines of dubai shopping festival from september 24 to november 5 around 1000 stores from across the city have tied up for the 43day festival karnataka tourism department has teamed up with mysore travel association hotel owners association and mysore jewellers association and safe wheels group of companies those who shop at these stores for a minimum of rs 500 will stand a chance to be part of a lucky dip drawn every day and weekly fourgram gold coins electronic gadgets twowheelers bicycles cars and a luxury car are up for grabs as prizes the stores will also offer discount on their productsprashanth chairman of mysuru shopping festival told mediapersons here on monday mysuru is undoubtedly the pride of karnataka it has also been ranked as the cleanest city in the country and the sobriquet is a feather in its cap mysuru has contributed immensely to the state tourism and helped generate great revenue the festival will help improve the citys popularity not only with respect to tourism but also in trade and commerce the festival is aimed at making shopping attractive so there is an increase in the demand for new products such an exercise will generate employment and ensure growth every day people in mysuru buy goods worth rs 1 crore online if such shopping is made offline local businessmen will benefit during weekends over 80000 people come to mysuru we will target this crowd toopeople coming to dasara can go on a shopping spree at the festival of the 3500 shops in mysuru around 1000 have tied up for the festival most of them are located on devaraja urs road sayyaji rao road ashoka road and kalidasa road more will be added in the days to come they have been categorized as traditional stores general stores recreational and lifestyle establishments including hotels restaurants spas supermarkets and jewellery showrooms renowned artistes like vasundhara das ananya bhat jonitha gandhi kunal ganjawala and others will perform during weekends folk dances will also presented on the streets in the central business district added prashanthto give mysuru a festive look devaraj urs road and kr circle will be lit up till november 5 actor sudeep is the brand ambassador for the event union minister of tourism and culture mahesh sharma will inaugurate the event at mysuru palace north gate at 6pm on september 24 district minister h c mahadevappa mla vasu and former minister s a ramdass will be present