samsung lay claim lead premium tv section india market percentage company portfolio lifestyle tvs admit frame serif sero aiming beef up leadership position indian commercialise samsung launched fresh range neo qled tvs india unveiled consumer electronics show ces goggle box powered samsung proprietary neuronal quantum processor real depth foil uses artificial intelligence ai show optimised videos available start price rs lakh premium tvs allow user upscale content resolution launch got chance talk mohandeep singh senior vice president samsung india consumer electronics business new television set range launch samsung intent take overall tv market share end year expecting growth help brand get hold of market share said singh asked samsung market share samsung first plunge tv bharat samsung confident achieving growth qled sales year overall qled business party confident achieving increment singh added asked makes samsung neo qled tv premium justify price dog singh replied tvs come quantum mini led technology helps provide enhanced brightness plate precise control display brightness addition neo qled tvs come iot hub lets control multiple smart devices home content curation video calls multitasking company aims double visibility neo qleds educate users technology across country strong channel strategy talking shift premium tv buying trends singh revealed samsung seen phenomenal growth larger screens growth column inch increase inch increment inch section respectively growth coming metro metropolis delhi mumbai chennai kolkata hyderabad bangalore well tier cities patna lucknow ludhiana surat bhubaneswar cochin etc upgradation uhd qled taking place premiumization seemly prevalent added samsung neo qled tvs useable models start price rs hand models available models priced starting rs onwards