ahmedabad as the summers approach and the mercury begins to soar in ahmedabad and other parts of gujarat people here begin looking for tour destinations with cooler climates for their vacations while a few places in jammu and kashmir are usually on the list for most globetrotting gujaratis in the wake of the recent terror strike in pulwama there is a great deal of uncertainty looming over holiday bookings to kashmir this year indicate tour operatorsindustry estimates suggest that summer holiday bookings to kashmir will be dented by at least 30 this year some travel companies have already begun getting cancellationssome of our clients have already cancelled their bookings to kashmir for march and april and are looking at alternative destinations considering the recent development they said their families were concerned about their safety passengers feel that there is no guarantee that no untoward incidents will take place when they are travelling said pankaj gupta president tour operators travel agents association of gujarat tagbookings for summer vacations are made around this time of the year 23 months in advance to get reasonable airfares whatever happened in jk is extremely unfortunate and condemnable it will affect the decisions of travellers he addeddestinations such as srinagar pahalgam and gulmarg are extremely popular among tourists in gujarat that apart lakhs of pilgrims visit the holy shrines of vaishnodevi and amarnath every yearthe situation is tricky at this point while destinations such as lehladakh would still attract backpacker tourists people who are looking for family holidays are already considering alternatives said anuj pathak secretary tag a section of the tour operators are determined to promote tourism to kashmir scores of tourists visit jammu and kashmir every year and such incidents should be no deterrent we are determined to promote kashmir tour packages more aggressively so that more people can witness the beauty of the northernmost state of india said manish sharma secretary travel agents federation of india tafi