significant loss of lives in india every year at helmets for india we are working towards creating exciting and engaging avenues to educate the riding community about the importance of road safety and the adoption of helmets we are excited and delighted to partner with a global motorcycling brand like royal enfield to help us drive positive change and inspire the riding community to embrace helmets as vital partners in their journeyshelmets for india has undertaken numerous awareness drives and initiatives engaging riders in india while building cognizance for the cause amongst the global motorcycling community this includes a global collaboration to create customised helmets with 20 renowned artists such as dean stockton aka dface magnus walker steve caballero roadkill or rasmus tikkanen the notforprofit organization also undertook an awareness ride from mumbai to goa conducting awareness workshops and distributing over 300 helmets to riders along the way the last two years saw a hiatus in progress due to the covid19 pandemic but with royal enfield now leading the way the coming year will see a marked escalation in activities a followup helmets for india ride is also planned with niels and a new team of motorcycle enthusiasts departing the royal enfield garage cafe in goa on a 1000km journey to kanyakumari along the way there will be helmet art shows and plenty of opportunities to demonstrate the importance and cool factor of wearing one whether that be on a 2minute journey to the grocery or a weeklong ride in the himalayas