201516 is all set to report exponential growth this year due to change in business strategy earlier sellers led by cloudtail wo uld procure models directly from brands this arrangement was chang ed recently so as to reduce cloudtails dependence on smartphones and more sellers got a share of the pie the move was essentially worked to comply with the governments fdi regulations which states one seller or group companies cannot account for more than 25 of the sales on a marketplace amazon is the latest large corporate to enter the business of smartphone distribution reliance retail forayed into this earlier this year by selling 4g volte smartphones including its own lyf handsets and jio connection to retailers for the quarter ended september reliances distribution business had partnered with over five lakh retailers across the country however several offline retailers are sceptical about procuring exclusive smartphone brands from amazon several onlineexclusive brands do not have extensive service network which could become an issue considering the fact that consumers would come back to us if they do not receive proper service support said the promoter of a cellphone store who has been approached by amazon by writankar mukherjee et bureau published on dec 26 2016 at 0820 am ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the submit button this will alert our moderators to take actions reasons for reporting foul language defamatory inciting hatred against a certain community out of context spam others report join the community of 2m industry professionals subscribe to our newsletter to get latest insights analysis download etretail app get realtime updates save your favourite articles scan to download app homenewsbig strategic shiftamazon explores offline channel to clear stock