tata motors has launched a new customer engagement program called evolve in its bid to bring together tata ev owners and build on the electric mobility growth momentum in the country this program will include various customerfocused activities such as experiential drives communitybenefiting initiatives exchange and upgrade programs and exclusive referral benefitsto kickstart the launch of evolve the manufacturer has introduced a limitedperiod referral program which will be rolled out in phases as part of this referral scheme customers can enjoy benefits such as guaranteed gifts travel packages to destinations such as machu picchu and iceland or an opportunity to witness a live tennis major simply by referring their knowns to join the tata ev community this engaging program will initially be available in the top 13 ev consumer marketscatchment areas for the company delhi ncr mumbai bangalore pune hyderabad chennai ahmedabad kolkata kochi jaipur thiruvananthapuram coimbatore and visakhapatnamtata motors ev sales to double this year allnew electric suv launch in 2023 end toi autotata motors which has been one of the pioneers in the ev passenger vehicle segment in india holds a substantial market share in india thanks to its electric iliterations of tiago tigor and nexon models last month the homegrown manufacturer sold 5822 units of its evs in india while commanding a massive 7828 percent market share the company registered a 13279 percent yoy growth as against the 2501 units it clocked in the corresponding month last year stay tuned to toi auto for daily updates on the automotive sector and do follow us on facebook twitter and instagram