etretail bureau new delhi ebay india the countrys leading ecommerce marketplace has extended its 9hour delivery service to the lifestyle products category the company launched its 9hour delivery service last month under which purchases of select technology products are delivered within nine hours of placing the order on ebay india the development comes close on the heels of countrys other leading ecommerce players namely flipkartcom snapdeal tradusin and myntra launching sameday delivery service in select cities of india the addition to the 9hour delivery service was announced by ebay through an onground activation campaign which targeted office goers and consumers in key pockets of mumbai the campaign utilises the reach of the mumbai dabbawala association meru cab fleets and radio to create awareness the campaign mumbai dabbawalas wore ebay india tshirts to distribute leaflets along with their lunchbox deliveries during the campaign which lasted from february 7 11 2014 ebay also partnered meru cabs to provide free cab rides from 12pm 9 pm for passengers across select locations in the city including the kalaghoda festival on february 9 meru cabs with ebay india branding plied passengers from locations in south bombay and western suburbs of mumbai platforms such as radio and social media helped carry live coverage of the campaign we are constantly looking for innovative ideas to engage with our consumers provoke ecommerce trial this campaign is a part of our endeavor to not only spread awareness about the 9 hour delivery service recently launched in mumbai but also to encourage more people to shop online with this ground activation we will be covering key pockets of south mumbai and western suburbs to engage consumers said deepa thomas ecommerce evangelist ebay india through the ninehour delivery mechanism initiated by ebay india consumers in mumbai can now purchase popular lifestyle and technology products su ch as mobile tablets laptops watches perfumes jewellery and more and can receive the product on the same day of purchase there are no additional shipping charges and fees levied on this service published on feb 12 2014 at 0338 pm ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the submit button this will alert our moderators to take actions reasons for reporting foul language defamatory inciting hatred against a certain community out of context spam others report join the community of 2m industry professionals subscribe to our newsletter to get latest insights analysis download etretail app get realtime updates save your favourite articles scan to download app ebay india bombay deepa thomas ecommerce 9hour delivery activation campaign homenewsebay extends its 9 hour delivery service in mumbai to lifestyle products