mumbai homegrown auto major mahindra and mahindra mm which thursday launched a more fuelefficient variant of its heavy truck blazo said that it was having a rethink on the launch of some of its products with bsiv engines following the supreme court ruling last monththe company had planned to launch a total of 21 products from the icv furio platform by 2020 including six under the existing bsiv emission normsthe supreme court on october 24 said that no bharat stageiv vehicle shall be sold across the country with effect from april 1 2020supreme court has preponed every thingout of the six planned earlier under the bsiv norms we may have to postpone one or two because the window of bsiv has reduced said vinod sahay chief executive officer mahindra truck and bus divisionhe said that if the implementation of the bsvi emission norms was four years away the company would have launched all 21 products planned earlier in bsvi norms itself because then it would have had much more time to recover the investmentsince the new emission norms are coming into the play from april 1 2020 there is no point in launching absolutely new products just a few months ahead of new regulations he addedtherefore we may not launch all six in bsiv based on supreme court ruling we will now launch four or five sahay saidthe new range called blazo x is priced rs 25000 more than the prices of the now discontinued blazo the company said it however did not specify the price range of the new vehiclesince its launch in february 2016 the blazo has helped mm increase its volume and double its market share growththe blazo pushed the boundaries for mahindra since its launch on several fronts be it volumes and market share or the industry first guarantees in fact given the spiralling fuel prices there wasnt a better time to introduce the blazo x with the benefit of extra mileage said rajan wadhera president automotive sector mahindra mahindrathe heavy truck volume grew 79 per cent in the first half of the fiscal compared to a 56 per cent industry growth garnering a market share of 49 per cent while in the lcv segment the market share stood at 94 per cent sahay saidin the bus segment he said there was much to catch up as the market share in this segment was just 5 per centaccording to sahay mahindra truck and bus currently holds the third position in certain segments and markets such as gujarat rajasthan west bengal punjab bihar and jammu kashmir in the heavy and medium commercial vehicles categorycurrently 21000 blazos are on roads and nearly 44 per cent of sales are by repeat customers wadhera addedthe blazo x vehicles are being rolled out from its chakan pune facility features many improvements the company saidthe new series will be available in all platforms haulage tractortrailer and tipper and is equipped with the companys fuelsmart technologythis is the second such corridor