pune the passion of rajiv bajaj md of bajaj auto for total productivity management has a new admirer carlos ghosn ceo of renault and nissan ghosn whom bajaj describes as the rockstar of the global automotive industry was on a whirlwind visit to the bajaj autos 198acre twowheeler manufacturing facility at chakan near pune on monday afternoon the visit was to announce the collaboration of both renault and nissan with bal for making and selling an ultra low cost car ulc priced at around 2500a tough call considering that the latest bajaj auto threewheeler passenger vehicle re ddfi is itself priced at 2500 but not an impossible one feel both bajaj and ghosn if tatas can do it there is no reason bajaj cannot with the help of renault and nissan said ghosn he said that bajaj would lead the tripartite tieup while the two global auto makers support the venture in design engineering and even equity participation in the project if neededthe idea is to build a car of robust quality that meets the basic requirement of the customers in india initially and then see if it can be exported to other markets says ghosn if the answer to that is an yes which the two companies would know in a few months when the feasibility study is completed then the ulc car is expected to be launched by end 2011 whether the new car will have an independent badging or joint badging is yet to be decided