when it comes to feeding the furriesq if you could share one instance where a dog was brought to you in a very bad shape and how you and your team worked to get it better a this one was a rather complicated case because it had to do with the behaviour of the dog instead of his health the dog had lost interest in food all his tests were normal but he just wont eat until pampered excessively and that too not enough food as a result he was rapidly losing weight we worked with his family counselled them and mentored them to do the right thing for their dog we took help from seasoned behaviourists from the industry and positively conditioned the dog into earning his food as a reward for favourable behaviour today that dog is a healthy oneq what is your business model a you mean how do we make money parents pay us a subscription fee every month to ensure that their pets eat a fresh natural and healthy diet every day we make a small profit while winning furry hearts and wet kisses every month a small portion of our profits is donated towards feeding the homeless dogs on the street