catering industry where food cost per plate ranges anywhere between rs 3000 and rs 25000 has taken a hit by an estimated 70 as families trim the food menu clip the guest list and merge multiple functions into one in fact a few had little choice but to cancel the wedding reception itself consider sameer aggarwal in delhi who got married on november 11 and had planned a wedding bash for over 700 guests in a huge banquet hall the caterer was handed over an elaborate menu including multiple counters for mocktail and appetisers and a 40 advance was paid on the morning of november 9 aggarwal became one of the victims of collateral damage in modis surgical strike the caterer refused to take the remaining amount in cheque and aggarwal didnt have cash old or new to fork out result the party had to be cancelled left in the lurch its not always the caterer who spoils the party though ask mohit dutta business associate at xo catering by design a celebrity catering firm that served food at bollywood actor shahid kapoors wedding reception dutta got the shock of his life when he got a call from one of his clients on the morning of november 9 informing him that all wedding functions have been cancelled and the wedding is now being shifted to a gurudwara meantime the designer apparel wear industry is grappling with a slightly less predictable problem its not the bridal collection but trousseau that is hit says varija bajaj a highend bridal fashion designer while the dress for bride and groom has not seen any cut as orders are placed a few months in advance what has hit the designers is the absence of lastminute shopping by guests attending weddings bajaj has been forced to cancel over 40 wedding exhibitions over the past 40 days the same time last season he was doing 25 in a month for designers payments to raw material suppliers and labour who do not accept cheque or card are another headache not bridal collection but trousseau has got hit even guests have little to spend varija bajajin pic a highend bridal fashion designer also read et awards demonetisation has triggered a change in mindset for everyone designers are withdrawing money from their account and paying in cash says bajaj who has been camping in surat since last two weeks to scout for raw materials the real pinch will be felt in january and february if there is no rebound in demand she adds the jewellery industry too has been left in the lurch jewellery symbolised power status and prestige demonetisation has taken the sheen off akassh k aggarwalin pic jewellery designer akassh k aggarwal a jewellery designer in delhi points out that those getting married in november and december had already made most of jewellery purchases before demonetisation the problem then its the gifting of jewellery ranging from rs 10 lakh to rs 5 crore that