they have been the fitness trendsetters in the industry so when tata sky one of indias leading dth platforms decided to launch its next interactive service on fitness it joined hands with the new toast of the fitness industry brilliant living tv which has suniel shetty as its mentor and promoter adarsh gupta as founder director and vikram razdan and vippino as founder partners the launch event held on october 2 was a starstudded one with fitness icon salman khan launching the service along with suniel shetty pallavi puri chief commercial officer tata sky adarsh and vikram introducing the new partnership pallavi stated we have always explored opportunities to enhance our subscribers appetite for the best quality content and we could not have asked for a better partnership in the fitness genre than with suniel shetty and his team reminiscing his early days suniel said it was fitness that got me a break in films when a producer spotted me at a martial arts competition so i owe my entire entity to fitness hereon my journey is towards creating a fit india salman went all out in support of his buddy suniels passion for creating active fitness content he said i applaud tata sky and brilliant living tv for bringing the top talent of celebrity trainers on one platform for the first time the trainers will get their due recognition in fact i am envious how my fit friend suniel beat me to this venture as fitness is my pet subject too suniel quickly retorted bhai whether its me or you doing this business it is the same thing as we are one adarsh added i have spearheaded the wellness business for many corporates in the past so for me brilliant living tv is a dream come true