avers dr diwakar singhthis happened after salman khans pet veer a french mastiff died a few months back and the news was reported in the media even though a french mastiff costs nothing less than 50000 people in lucknow and neighbouring towns dont seem to mind shelling out that much amount for the breed today the pet market in up is very cashrich and people are ready to pay a handsome amount for a breed if it has a celebrity connect pocketfriendly dogs however premish owner of zooland pet shop is the city feels that there is still a price cutoff for dog lovers in lucknowwhenever there is a new breed of dog in an ad or a movie or even when a celebrity has bought a new dog we get umpteen number of enquiries from lucknowites about the same breed but lucknow is still a very price conscious market for pets there is only a certain section of the society that is ready to buy dogs priced above 20000 so for example the pugs became popular because of a telecom majors advertising campaign but it was also because of the fact that they were priced between 10k to 15k that people bought it says premish