new delhi barista one of indias largest caf chains is getting ready for its second innings the troubled espresso bar chain which has seen four owners is giving a fillip to its food business by opening restaurants under the barista brandit is also foraying into the fmcg categorythe new delhiheadquartered chain which competes with caf coffee day tata starbucks and costa coffee will also add 300 outlets in three years taking the total number of barista cafs to 500 baristas ceo puneet gulati told toiwe will open 50 new outlets mainly through the franchise route by march next year he said in addition we will open one new multicuisine restaurant called barista diner every month which will be an allday diner with live cooking we have opened a diner in noida and will follow it up with new ones in punjab and banjara hills in hyderabad advt barista will launch fmcg products including honey instant coffee chocolates and cookies which will be sold through modern retail we got the idea to enter the fmcg segment when we realised merchandise sales at our outlets contributing 1214 to our top line said gulati he claimed barista currently has a market share of around 11 in the organised caf marketmarket research firm euromonitor had pegged the size of the market for specialist coffee shops in india at around rs 2500 crore in 2017 the segment has been growing by around 13 annually by john sarkar tnn published on nov 30 2018 at 1147 am ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the submit button this will alert our moderators to take actions reasons for reporting foul language defamatory inciting hatred against a certain community out of context spam others report join the community of 2m industry professionals subscribe to our newsletter to get latest insights analysis download etretail app get realtime updates save your favourite articles scan to download app barista barista coffee starbucks costa coffee barista fmcg foray fmcg tata group homenewsbarista to enter fmcg business open restaurants