the app storethe company has grown so overwhelmingly powerful that internal findings suggest its greatest competition exists within itself services like instagram which is owned by facebook grew so quickly that it threatened to overtake the popularity of facebook mark zuckerberg shifted his strategy quickly in what one employee called collusion but within an internal monopolybecause of the absence of competition user privacy has been eroded while misinformation and toxic content have proliferated across all of the companys services which are used regularly by more than three billion peoplegooglegoogle maintained its search monopoly by grabbing information from third parties without permission to improve search results in other instances it introduced changes in search to give a leg up to its own services and disadvantage competitors offeringsthe committee found that the company goes to great lengths to keep google search front and center for users in the past it has forced smartphone makers to install google search in order to use its android software and have access to its google play app store it pays apple billions of dollars to be the default search engine on iphones and it takes steps to prevent users from switching search providers on chromegoogle has nine products with more than one billion users that provides the company with a trove of data that can be used as nearperfect market intelligence and reinforces its dominance because google can track what new products or services people are using in real time to closely monitor competitors