kerala tourism minister p a muhammad riyasthiruvananthapuram the kerala tourism department will pilot the project of promoting autorickshaw drivers as state tourisms brand ambassadors from april 1 at wayanad the wayanad district tourism promotion council has already given training to 100 auto drivers in the district to be deployed as brand ambassadors of the state tourism department the drivers of sulthan bathery ambalavayal and vythiri have been provided training as the first batch officials in the wayanad district tourism department told ians that more drivers are identified from other locations of the district to be branded as ambassadors of state tourism department ajesh kg secretary of wayanad district tourism promotion council while speaking to ians said the tourist destinations in wayanad are all scattered and some in remote places the tourists generally come in private vehicles and taxis but autos would be of great help in providing local connectivity advt kerala tourism minister pa mohammed riyas has announced that autorickshaw drivers would be deployed as the brand ambassadors of the tourism department the wayanad tourism department is expecting that the autos would be of help for senior citizens and tourists to traverse to remote destinations of the districthowever the communication would be a great hindrance for the auto drivers but the tourism department will overcome this using qr code which provides all details regarding each destination in the district the state tourism department is planning more destinations to be included in the network and is waiting for the response from the pilot projectsources in the tourism department said that if properly marketed and branded foreign tourists who want to experience a fresh mode of tourism will flock in large numbers and the economy of these auto drivers will also increase the tourism department can also take pride in that it will get a different branding that would be unique in the global tourism mapalso read now find ev charging stations in google maps near youon any trip thatll require an ev charging stop maps will suggest the best stop based on factors like current traffic charge level and expected energy consumptionsee more details ians published on feb 12 2023 at 0125 pm ist telegram facebook copy link be the first one to comment comment now comments comment now read comment 1 all comments post post find this comment offensive choose your reason below and click on the submit button this will alert our moderators to take actions reasons for reporting foul language defamatory inciting hatred against a certain community out of context spam others report join the community of 2m industry professionals subscribe to our newsletter to get latest insights analysis download etauto app get realtime updates save your favourite articles scan to download app kerala tourism department auto rickshaws p a mohammed riyas kerala global tourism map homenewsauto drivers as brand ambassadors kerala tourism pilot project from april 1