hyderabad after a profitable dasara city retailers are now gearing up to cash in on the fast approaching diwali mania armed with deep discounts and exclusive offers both online as well as brickandmortar stores are going all out to lure customers to their doorstep over the next two weeks the festival of lights will be celebrated on november 11 the business this month has been really good so far the dasara season marked a near 20 rise in gold sales at our three stores we are now hoping that diwali too will bring a lot of business with it as it is considered an auspicious time to invest in gold jewellery said an executive of grt jewellers in somajigudagrt jewellers like many others along hyderabads gold street has decided to extend their special dasara offers including no making charge right up to diwali ditto other commercial outlets that are looking forward to a prolonged season of brisk business malls for instance in addition to glitzing up their interiors with festive lights and striking decors have also lined up a flurry of shopandwin contests and diwali melas to attract shoppers across age groups starting november 2 the central atrium inside our malls will host a diwali mela for which we have planned a host of games and contests gift vouchers worth rs 1000 will be given away to winners everyday said allauddeen badhusa head of marketing inorbit mall while shopping at this mall in the it hub could also win one the chance to take an international holiday those trooping into the hyderabad central mall in panjagutta could drive out in a brand new mercedes benz the frenzy among revelers readying themselves for the secondphase of the festive season then doesnt come as a surprise diwali for me marks a period of shopping from new clothes for the whole family to gifts for our relatives and close friends i make it a point to shop a few days in advance as soon as the offers and discounts start pouring in as i have noticed that the collections especially in retail stores start dwindling as the days go by said rohini bhattacharya a resident of banjara hills not joining in the festive cheer however are car dealers in the city who believe that residents of the two states telangana and andhra pradesh do not consider the diwali season ideal for buying automobiles diwali brings with it the amavasya which is considered by many as inauspicious to buy cars while our counterparts in north india have introduced a lot of attractive offers for diwali it would not make good business sense for us to do the same here thats why our festive offers that were introduced during dasara will draw to a close by the end of this month said srikanth addala sales manager of varun motors by swathyr iyer tnn published on oct 25 2015 at 0904 am ist telegram facebook copy link