indore while entrepreneurship week organised at indian institute of technology indore iiti is about to end on sunday two students of the institute are upbeat about their startup that they claim to have a promising future third year student kaushik barodiya computer science and vibhor pandhare mechanical have come up with a business plan to provide customised products for any institution including pen diary etc they have started with selling products to iiti students and faculty members to check the pulse of business geek ware the initiative came into minds of the budding engineers while the duo shared similar thoughts about the business model every institution needs to have customised product be it a college or corporate customised products are the requirement the investment in the business model is not huge and college is supporting us we are checking out the pulse of the business model and if the response is good we will take it to the further level said barodiya he said that the idea came up in last year end we named it geek ware on the lines of software and hardware the startup is supported by student entrepreneurship support cell sesc of the iiti which was formed to bring in people who will be creators rather than producers the cell was formed on 16 august 2013 this is the second such startup from the institute students after the establishment of sesc the idea was supported by the sesc head and faculty coordinator vimal bhatia and gourinath banda the duo also plans to go in fullswing with a dedicated website so as to cater to the needs of larger market we will expand our services if the business model generates good response it will not be limited to iiti but will be open for all we will incorporate tshirts notepads mugs bags badges etc barodiya said