The SBT invested in its own "telenovelas" and remakes of successful ones from foreign networks (most notably Chiquititas), variety programs, news and current affairs, and broadcast rights for sporting events (including the Copa Mercosur, Copa do Brasil and Champ Car). It signed host Carlos "Ratinho" Massa in 1998, obtained more Mexican productions and launched game shows (such as "Show do Milhão") in 1999. By the end of the decade the SBT held second place in the Brazilian ratings, after Globo, strengthed by a brand new and technologically advanced television complex, the CDT da Anhanguera, inaugurated in 1996, just in time for its 15th anniversary.
ð ɪ WORD_BOUNDARY ɛ s b iː t iː WORD_BOUNDARY ɪ n v ɛ s t ɪ d WORD_BOUNDARY ɪ n WORD_BOUNDARY ɪ t s WORD_BOUNDARY oʊ n WORD_BOUNDARY t ɛ l ɪ n ə v ɛ l ə z WORD_BOUNDARY æ n d WORD_BOUNDARY ɹ ɪ m eɪ k s WORD_BOUNDARY ʌ v WORD_BOUNDARY s ə k s ɛ s f ə l WORD_BOUNDARY w ʌ n z WORD_BOUNDARY f ɹ ʌ m WORD_BOUNDARY f ɔ ɹ ə n WORD_BOUNDARY n ɛ t w ɜː k s WORD_BOUNDARY m oʊ s t WORD_BOUNDARY n oʊ t ə b l i WORD_BOUNDARY t̠ʃ ɪ k w ɪ t iː t ə z WORD_BOUNDARY v ə ɹ ɹ aɪ ə t i WORD_BOUNDARY p ɹ oʊ ɡ ɹ æ m z WORD_BOUNDARY n uː z WORD_BOUNDARY æ n d WORD_BOUNDARY k ɜː ɹ ə n t WORD_BOUNDARY ʌ f ɛ ɹ z WORD_BOUNDARY æ n d WORD_BOUNDARY b ɹ ɔ d k æ s t WORD_BOUNDARY ɹ aɪ t s WORD_BOUNDARY f ɔ ɹ WORD_BOUNDARY s p ɔ ɹ t ɪ ŋ WORD_BOUNDARY ɪ v ɛ n t s WORD_BOUNDARY ɪ ŋ k l uː d ɪ ŋ WORD_BOUNDARY ð ə WORD_BOUNDARY k oʊ p ə WORD_BOUNDARY m ɜː k ɑ ʒ ə ɹ WORD_BOUNDARY k oʊ p ə WORD_BOUNDARY d uː WORD_BOUNDARY b ɹ æ s ə l WORD_BOUNDARY æ n d WORD_BOUNDARY t̠ʃ æ m p WORD_BOUNDARY k ɑ ɹ WORD_BOUNDARY ɪ t WORD_BOUNDARY s aɪ n d WORD_BOUNDARY h oʊ s t WORD_BOUNDARY k ɑ ɹ l oʊ z WORD_BOUNDARY ɹ æ t ɪ n h oʊ WORD_BOUNDARY m æ s ə WORD_BOUNDARY ɪ n WORD_BOUNDARY n aɪ n t iː n h ʌ n d ɹ ɪ d WORD_BOUNDARY n aɪ n t i WORD_BOUNDARY eɪ t WORD_BOUNDARY ə b t eɪ n d WORD_BOUNDARY m ɔ ɹ WORD_BOUNDARY m ɛ k s ɪ k ə n WORD_BOUNDARY p ɹ ə d ʌ k ʃ ə n z WORD_BOUNDARY æ n d WORD_BOUNDARY l ɑ n t̠ʃ t WORD_BOUNDARY ɡ eɪ m WORD_BOUNDARY ʃ oʊ z WORD_BOUNDARY s ʌ t̠ʃ WORD_BOUNDARY ʌ z WORD_BOUNDARY ʃ oʊ WORD_BOUNDARY d uː WORD_BOUNDARY m ɪ l h aʊ WORD_BOUNDARY ɪ n WORD_BOUNDARY n aɪ n t iː n h ʌ n d ɹ ɪ d WORD_BOUNDARY n aɪ n t i WORD_BOUNDARY n aɪ n WORD_BOUNDARY b aɪ WORD_BOUNDARY ð ɪ WORD_BOUNDARY ɛ n d WORD_BOUNDARY ʌ v ð ə WORD_BOUNDARY d ɛ k eɪ d WORD_BOUNDARY ð ɪ WORD_BOUNDARY ɛ s b iː t iː WORD_BOUNDARY h ɛ l d WORD_BOUNDARY s ɛ k ə n d WORD_BOUNDARY p l eɪ s WORD_BOUNDARY ɪ n ð ə WORD_BOUNDARY b ɹ æ z ɪ l iə n WORD_BOUNDARY ɹ eɪ t ɪ ŋ z WORD_BOUNDARY æ f t ə ɹ WORD_BOUNDARY ɡ l oʊ b oʊ WORD_BOUNDARY s t ɹ ɛ ŋ θ t WORD_BOUNDARY b aɪ WORD_BOUNDARY ʌ WORD_BOUNDARY b ɹ æ n d WORD_BOUNDARY n uː WORD_BOUNDARY æ n d WORD_BOUNDARY t ɛ k n ə l ɑ d̠ʒ ɪ k l i WORD_BOUNDARY ʌ d v æ n s t WORD_BOUNDARY t ɛ l ɪ v ɪ ʒ ə n WORD_BOUNDARY k ɑ m p l ɛ k s WORD_BOUNDARY ð ə WORD_BOUNDARY s iː d iː t iː WORD_BOUNDARY d ɑ WORD_BOUNDARY æ n h æ ŋ ɹ ə WORD_BOUNDARY ɪ n ɔ ɡ j ʊ ɹ eɪ t ɪ d WORD_BOUNDARY ɪ n WORD_BOUNDARY n aɪ n t iː n h ʌ n d ɹ ɪ d WORD_BOUNDARY n aɪ n t i WORD_BOUNDARY s ɪ k s WORD_BOUNDARY d̠ʒ ʌ s t WORD_BOUNDARY ɪ n WORD_BOUNDARY t aɪ m WORD_BOUNDARY f ɔ ɹ WORD_BOUNDARY ɪ t s WORD_BOUNDARY f ɪ f t iː n θ WORD_BOUNDARY æ n ɪ v ɜː s ə ɹ ɹ i WORD_BOUNDARY