a small business owner who has no experience in digital marketing. A sports enthusiast and casual soccer fan who loves the spectacle of the World Cup but is skeptical about the influence of big business on sports. An accountant who handles the financial aspects of the wine importing business
Limited digital skills Need for online presence Explore social media Potential partnerships Brand visibility issues Budget constraints Local market focus Leverage community events Skepticism about sponsorships Impact of big business Engage with local teams Financial tracking essential Wine market trends Seasonal sales fluctuations Diversify product offerings Customer loyalty programs Networking opportunities Education on digital tools Analyze competitors Invest in marketing training
SWOT Analysis for Small Business and Sports Marketing
{
  "discussionName": "SWOT Analysis for Small Business and Sports Marketing",
  "stickyNotes": [
    "Limited digital skills",
    "Need for online presence",
    "Explore social media",
    "Potential partnerships",
    "Brand visibility issues",
    "Budget constraints",
    "Local market focus",
    "Leverage community events",
    "Skepticism about sponsorships",
    "Impact of big business",
    "Engage with local teams",
    "Financial tracking essential",
    "Wine market trends",
    "Seasonal sales fluctuations",
    "Diversify product offerings",
    "Customer loyalty programs",
    "Networking opportunities",
    "Education on digital tools",
    "Analyze competitors",
    "Invest in marketing training"
  ]
}