Why does my textbook give 売らんがための as the phrase for ____ in
この雑誌には＿＿＿誇張表現が多いようだ and not 売るべく? From the usage info they give, either should
work as both have volitional verbs before the ___. Is it that 表現が多いようだ is not
expressing volition that makes 売るべく not appropriate? Thanks.
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2018-09-16T21:15:39.163
61549
2018-09-17T13:03:01.310
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question
grammar
んがため vs. べく help
売るべく works adverbially, 売らんがため **の** works adjectivally (and 売らんがため without の
works adverbially). The modified phrase, 誇張表現, is a noun phrase, so it should
be modified by an adjectival expression.
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2018-09-17T01:25:27.753
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2018-09-17T01:25:27.753
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answer
売らんが為の誇張表現  
exaggerated expressions in order to sell

売るべき誇張表現  
exaggerated expressions that should be sold.

べきだ is used to express duty, obligation, something that you should do.  
んが為 is used to express purpose, reason, motivation.

So the advertisers will use outlandish expression in order to sell more.  
But they are not legally or morally obligated to sell. So 売るべき doesn't make
much sense.
CC BY-SA 4.0
2018-09-17T13:03:01.310
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2018-09-17T13:03:01.310
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answer