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I'm reading the front of a pack of 白玉粉{しらたまこ} and have run into something I
think is a name. However, searching online doesn't produce results in any
dictionary I can find. From what I can see, 精撰 is usually pronounced せいせん, and
寒晒 only shows up in dictionaries as:

> 寒晒し{かんざらし}
>
> n. exposure to cold

I've also seen that the 選 character in:

> 精選{せいせん}
>
> n. careful selection

sometimes has alternate spellings as 撰, such as 選ぶ{えらぶ} and 撰ぶ{えらぶ}.

Is this a name or does it mean "exposed to cold and carefully selected" or
"careful exposure to cold", e.g. 精撰の寒晒し?
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2016-08-13T21:58:00.647
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2020-06-17T08:18:27.500
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kanji pronunciation readings names
What is the correct pronunciation of 精撰寒晒?
白玉粉 is also called [寒晒し]{かんざらし} or [寒晒粉]{かんざらしこ}

see: <https://ja.wikipedia.org/wiki/%E7%99%BD%E7%8E%89%E7%B2%89#cite_note-1> &
<http://www.ajiwai.com/otoko/make/siratamako.htm>

You're right that 撰 is an uncommon alternate character for 選. So it is just
'carefully selected 白玉粉'.

As for the pronunciation, I imagine the intention is for it to be read
せいせんかんざらし, even though it lacks the okurigana I'd say it's a similar case to
words like 取引 where the reading is not ambiguous so not necessary to include.
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2016-08-13T23:31:25.127
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According to 大辞林 published by Sanseido, 寒晒粉 is a byname of 白玉粉, and it came
from the unique process of producing rice flour for dumpling by "晒して -
literally exposing (soaking) " the material to cold water during winter.

精選 and 精撰 are the same words to mean "carefully selected" as you understand,
though the former is more popular. MS Word provides only "精選" as the choice
for Kanji conversion when you input "せいせん."

The word, 精選 is ubiquitously used today for consumer goods simply to claim
it's a good quality, or select product, but we don't say "精選の製品/商品." We simply
say 精選白玉粉、精選卵、精選牛肉、精選食料品, 精選文房具, and so on.
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