<transcript><audio_45>feel like you're almost when you're about to post something it's not like you have that pressure of like hitting publish on a YouTube video where you've got all of that like overthinking going on it's more like you're hitting send</transcript><transcript><audio_46>and about to text a friend and that's just the way it feels it's just very easy to post and it removes that friction so I'd say that's the main thing from a marketing perspective it does make it very easy to just test</transcript><transcript><audio_47>ideas and then you can go and if they're validated go and like expand on them in other longer formats yeah absolutely it's interesting I've only been there for like well I</transcript><transcript><audio_48>created an account c a year or something ago like when threads came about like oh what's this I'll give it a shot and then uh I just sort of left it like no you know what we were discussing off camera just before how when you start growing one of the the biggest things is staying</transcript><transcript><audio_49>focused and so I was like this is a distraction what am I doing just just just don't do that don't get another thing that you don't look at just just ignore it and then it was about three weeks ago and it was actually um someone who was part of my newsletter he said oh man thread is popping off and I'm</transcript><transcript><audio_50>like uh I don't really need another project right now but but I looked and then all all of a sudden I'm like this is really fun and I I found um I've used the term it feels like a an outpouring of like a stream of Consciousness like I don't need to think too hard and fast</transcript><transcript><audio_51>about the C it's just like done okay that's pretty cool um which is you know why I love it plus the the reach is insane which is kind of cool yes um so and and I noticed one thing that was really interesting so just for context everyone I I saw lenx he was crushing it</transcript> feel like you're almost when you're about to post something it's not like you have that pressure of like hitting publish on a YouTube video where you've got all of that like overthinking going on it's more like you're hitting send and about to text a friend and that's just the way it feels it's just very easy to post and it removes that friction so I'd say that's the main thing from a marketing perspective it does make it very easy to just test ideas and then you can go and if they're validated go and like expand on them in other longer formats yeah absolutely it's interesting I've only been there for like well I created an account c a year or something ago like when threads came about like oh what's this I'll give it a shot and then uh I just sort of left it like no you know what we were discussing off camera just before how when you start growing one of the the biggest things is staying focused and so I was like this is a distraction what am I doing just just just don't do that don't get another thing that you don't look at just just ignore it and then it was about three weeks ago and it was actually um someone who was part of my newsletter he said oh man thread is popping off and I'm like uh I don't really need another project right now but but I looked and then all all of a sudden I'm like this is really fun and I I found um I've used the term it feels like a an outpouring of like a stream of Consciousness like I don't need to think too hard and fast about the C it's just like done okay that's pretty cool um which is you know why I love it plus the the reach is insane which is kind of cool yes um so and and I noticed one thing that was really interesting so just for context everyone I I saw lenx he was crushing it
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