Sirius XM acquires Cloud Cover for business music portfolio
Morgan Lieberman/Getty Images Entertainment


Sirius XM (SIRI
+0.5%) has acquired Cloud Cover Media, which offers a music-for-business service that expands the Sirius portfolio.
The service, Cloud Cover Music, will join subsidiary Sirius XM Radio, which already offers SiriusXM Music for Business and Pandora for Business in a commercial music portfolio.

Cloud Cover employs business management, music programming, licensing, and software development teams that will continue to be led by VP and General Manager Mark Lehman.
"Cloud Cover Music has built an advanced tech platform with a host of features that are very attractive to businesses who want an easy-to-install solution, want to be fully covered on licensing, and also want to be able to create a tailored soundtrack for their business," says Sirius XM's Joe Verbrugge.
Sirius XM was recently subject to a downgrade at Wells Fargo amid some auto-industry volatility.