Apple launches online store on Chinese social media platform WeChat - report
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Apple (NASDAQ:AAPL) has opened an online store on Tencent's (OTCPK:TCEHY) (OTCPK:TCTZF) WeChat, the social media platform said on Tuesday, according to media reports.
The move marks an expansion of the iPhone maker's retail channels in the second-largest economy in the world after the U.S.

Chinese consumers are increasingly seeking out social media platforms such as WeChat and ByteDance's Douyin, to shop. Apple already has a shop on Alibaba's (BABA) online marketplace Tmall.
Apple also tried selling its products on a livestream in China in May with an hour-long show, Reuters reported.
According to a report from Counterpoint, China's smartphone shipments fell 8% Y/Y in Q1 2023, reaching its lowest level since Q1 2020. Meanwhile, Appleâs market share in China rose to 20% in Q1 2023, compared to 18% in Q1 2022.

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