Google, Amazon among 13 potential AI catalysts for rest of 2023: Morgan Stanley
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Investment firm Morgan Stanley laid out 13 potential upcoming catalysts linked to artificial intelligence for the rest of 2023, including events from some of the planet's biggest tech firms, including Google (NASDAQ:GOOG) (GOOGL) and Amazon (NASDAQ:AMZN).
"These catalysts are important to monitor as they may help the market better understand/size/analyze each companies' AI opportunities and risks ahead," the analysts wrote in an investor note.
The first event is Google Cloud Next, slated to occur on August 29. The analysts expect new AI offerings for Google Cloud Platform, as well as a "quantification" of AI customer interest and potentially new or expanded AI partnerships across the stack, including a potential general availability of Nvidia's (NVDA) H100 GPU.
The other two potential AI catalysts coming from Google (GOOG) (GOOGL) include the undated release of its Gemini Model (which could be integrated with Bard and the company's search generative experience by the end of the year) and the general availability of the search generative experience.
Next up is Pinterest's (NYSE:PINS) investor day, slated to occur on September 19.
"At PINS' Analyst Day we expect to hear more about how its AI investments on the user and advertiser side are set to drive more durable engagement and monetization growth into '24," the analysts wrote.
Following that are two potential catalysts from Meta Platforms (NASDAQ:META), including its September 27 Meta Connect event. At the event, the firm is looking for new user facing AI tools, including large language model chat experiences and potentially new developer, creator or advertiser tools.
Additionally, Meta (META) may continue to tell the market more about its learnings on LLaMA and the AI Sandbox, including how developer adoption is going for LLaMA and what type of response there has been from advertisers on AI Sandbox, including adoption and return on investment.
The next event is Snap's (SNAP) third-quarter results, set to be released in late October. Snap, led by CEO Evan Spiegel, has struggled amid competition in the market, leaving Morgan Stanley to wonder if the company will start to see an ROI from its AI investments.
Next is Roblox's (RBLX) investor day on November 15. The firm said Roblox may show off new tools, including AI generated 3D game content, improved machine translation features, better content discovery and large language-model based non-playable characters.
Unity Software (U) is also holding an investor event in November, of which Morgan Stanley believes the gaming software company may focus on giving AI tools to content creators, as well as pushing its marketplace model forward.
After that is Amazon's (AMZN) AWS re:Invent conference on November 27. Morgan Stanley is expecting new generative AI capabilities and services, additional clarity on AWS's. AI strategy and competitive advantages, as well as the recently unveiled Agentic AI, which Morgan Stanley believes "stand[s] out from competitors."
Additional yet-to-be dated events that could be AI catalysts include the unveil of Take-Two Interactive's (TTWO) Grand Theft Auto 6, Airbnb's (ABNB) winter release (including the potential integration of generative AI) and next-gen travel offerings from Booking.com (BKNG) and Expedia (EXPE).

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