Apple 'most likely' winner of NFL Sunday Ticket rights, could cost $3B per year: report
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Apple (NASDAQ:AAPL) is seen as the "most likely" winner of the rights to NFL Sunday Ticket, with the price tag costing as much as $3B per year, according to Puck News.
Last week, NFL Commissioner Roger Goodell said that Sunday Ticket, which lets NFL fans view out of market games, was likely headed to a streaming platform.

"I clearly believe weâll be moving to a streaming service," Goodell told CNBC, touting that a move like this would let more viewers watch the games than on Sunday Ticket's longtime setup on satellite.
The 63-year-old Goodell added that a decision would come in the fall.
Earlier this year, Apple (AAPL) added Friday Night Baseball to its Apple TV+ streaming service.
On Thursday, investment firm Bank of America said Apple (AAPL) could generate as much as an extra $20B in revenue by 2026 if it moved advertising beyond the walled garden of the App Store.