Apple said to face antitrust investigation from France over app tracking changes
Scott Olson


Apple (NASDAQ:AAPL) could face an investigation from France's antitrust regulator over the changes the tech giant made in 2021 over app tracking policies.
The French Competition Authority could be the first government agency to bring a lawsuit against Apple (AAPL) over the changes that significantly changed the business models of many advertising-centric firms, including Meta Platforms (META), Snap (PINS) and Pinterest (PINS), among others.

The agency is likely to issue a formal Statement of Objections" on the matter, Axios reported, citing sources.
As part of iOS 14, Apple (AAPL) introduced App Tracking Transparency, a feature that allows users to dictate whether apps can track their activity across other apps and websites for advertising or data-sharing purposes.
Cupertino, California-based Apple (AAPL) did not immediately respond to a request for comment from Seeking Alpha.
Apple (AAPL) shares fell 0.6% in early Tuesday trading.
Separately on Tuesday, investment firm Bernstein defended the company after it was reported earlier this week that Mac sales tumbled 40% year-over-year in the first-quarter.