Netflix plans 100-plus new games, with monthly releases this year
Netflix (NASDAQ:NFLX) says it's launching new games on its platform every month this year, continuing to pursue a hard push into gaming as a way to attain and retain its subscribers.
That means well over 100 games on the way, counting some 40 more slated for later this year and 70 in development with partners, in addition to 16 games in development at Netflix's in-house studios.
The company has released 55 games in a little more than a year since launching its effort.
"Our goal is to develop a broad portfolio of games â in different genres and formats â because we believe everyone can find joy in games if they discover the one (or many!) that is right for them," said Leanne Loombe, Netflix's VP of External Games.
The slate includes more games based on Netflix's original content - notably a new game to come based on its Too Hot to Handle dating series. The earlier title, Too Hot to Handle: Love is a Game drew engagement through weekly drops of in-game episodes, Loombe said.
And partner Super Evil Megacorp is working with Netflix on an exclusive game based on an upcoming release, Loombe added.