All the people likewise cut down every man his bough, and followed Abimelech, and put them to the stronghold, and set the stronghold on fire on them; so that all the men of the tower of Shechem died also, about a thousand men and women.
[Now look fellas] who is Abimelech, and who is Shechem, that we should serve them? is he not the son of Jerubbaal? and Zebul his officer? serve the men of Hamor the father of Shechem: for why should we serve him? ( Judges 9:28 )