that the violence done to the seventy sons of Jerubbaal might come, and that their blood might be laid on Abimelech their brother, who killed them, and on the men of Shechem, who strengthened his hands to kill his brothers.
In other words, he's an outsider. We ought to be serving Hamor and his family, let them be the kings. And he said to God the people were under my rule, because I can really do a good job here, you know. Who's Abimelech? And so he said if you would just commit yourself to me I would remove Abimelech.