 Smoky the bear. Then you know why Smoky tells you when he sees you passing through. Remember, please be careful. It's the least that you can do. After 80 years of learning his wildfire prevention tips, Smoky Bear lives within us all. Learn more at SmokyBear.com. And remember, only you can prevent wildfires. Brought to you by the USDA Forest Service, your state forester and the Ad Council.