 A huge role. We cut inventories to the bone. Publicly traded companies cut inventories to the bone over decades. Now, just in time is a sensible idea. It was pioneered by Toyota. End of World War II. Devastation. Not a lot of capital. Not a lot of land to develop. Taiichi Ono, who's running Toyota, pioneers this idea that instead of making as much stuff as possible, like Henry Ford did at Ford, and letting salespeople try to figure out how to sell it, let's just make enough money