 rising to the occasion and just wanting people to rise to the occasion of the day, rise to the occasion of being alive. And I feel like we're not rising to the occasion of, we're not rising to the occasion of being alive in the earth. And that doesn't need to require money or makeup or any of these things to look good. It's not about looking good again for like Eurocentric notions of beauty, but like what makes you feel good is,