 Okay. You're correct. All right. And then really just think about the media and all of those kinds of things. Who's really in charge? And we really need to open our awareness and really figure out some things. It's really special. Thank you, Joy. I've got like two minutes to try to get to four people. I'm going to do my best. Aaron, speed round. Yes, am I on? You are. Yes, am I on? Yes. Yes.