 Flag leaf is the most important leaf on the plant. It's about where 40% of the photosynthesis occurs. So it's important to protect. There are so many decisions required to produce a successful crop. Other guys that have seen Raleigh apply it on their neighbor's field and go, what is that product that you applied? Because I want some of that. It's not about making a sale. It's about producing the best crop to help our customers succeed.