 to now have a reason to listen to podcasts that really aren't just a rebroadcast of an NPR show, for all intents and purposes, right? And, you know, such that, you know, Saturday Night Live made fun of it, right? And that seemed to be a moment which, you know, when it has enough zeitgeist, has enough popularity in the general public mind or knowledge that Saturday Night Live now can find it to be an object of criticism.