 being like a mob somewhere, but like where tens of thousands of people pull up to the table and want to have a fight and understand the terms of the fight. That's our strategic advantage. That's why the 1% versus the 99% is that little nice slogan that we have. Great. That is the right slogan. The question is, what are we doing? It's like we say the slogan and then we have a model that brings in about 3% of the people. And we have to actually get, you know, I think 99% is a little bit