 To stay on top of my game, I need to keep up my energy. Cliff Bar is purposely crafted with 10 grams of protein and organic oats. Because the more good you put in, the more great you get out. Cliff, the most important ingredient is you. You are bountiful. Your skeleton can support two times your weight. It's in your nature to stand strong. Supplement your bones with high-absorption magnesium. Nature's bounty. It's in your nature.