 We're talking to Lance Merz today with Max Lure Company about a brand new lure that's just slaying the trout out there on area lakes. It's the Smile Blade Spin Drift Trout Lure from Max Lure Company. Lance, what makes this lure so special? Well, we've got our Max Lure patented Smile Blade, our high UV components, and the Spin Drift hook, which gives it a great corkscrew action in the water. All three components help you catch more fish. The Smile Blade Spin Drift Trout Lure, only for Max Lure Company.