 to tell a story, and also understand that there is a side, a moral side to that story. But oftentimes you find in the West the term neutral is thrown right and left to effectively say neutrality is basically objective analysis. I don't take sides, okay? The idea here, oftentimes the idea of neutrality, takes place of indecision. People have not made a decision. They have not formulated an opinion, an informed opinion about an issue.