 Back in the 80s, John, I had a company that produced some industrial videos for corporations and things like that. And one day a fellow came into the company, and we had our videotape machines all over the place and stuff like that. And he starts walking around with a tape in his hand, and he's trying to put it into these VHS machines, and he's hitting buttons and stuff like that. And I'm going, who in the heck is this guy?