 Say it loud, say it proud. Make note of that sound, by the way, because the next time you hear it, I want you to leap to the phone and call 888-414-0303 because we are going to fill up the spirit of Ethan Allen on today's Bruce Newberry show for the Bruce Cruise. It's not a booze cruise. It's the Bruce Cruise. We're taking to the lake. We're going to shake the lake.