 Now, you and I have somebody in common, Emeril. Oh, yes, absolutely. Emeril and I have known each other for 30 years, way before he was doing Boom. Oh, actually, he wasn't Bamming when I was there either. And Bamming. Well, I mean, he started Bamming. TV Food Network introduced him to Bam, which is great. What did you learn from Emeril? I learned about business. I had already been a chef and worked in restaurants and had...