 we're going to put ourselves on the line and push this book, and don't you think we need an institute? And that was the lawyers saying this. And then I said, well, an institute, but I don't have an institute. I just do my research and I go on to my next book. And then there was this long, pregnant pause, and my editor chimed in and said, boy, we'd sure like to sign off on this book today, Dr. Brown. And I said, oh.