 The listeners have to realize, too, is this industry is not regulated by the FDA. So there are a lot of products out there, a lot of brands, I should say, that are cutting corners. Yeah. And they're even marketing products as CBD products, but they're really using hemp seed oil, for example. Okay. And which is a totally different product that you put in your hair. And folks take that for a nutritional benefit, too. Right. As well. Right.