 I think it's great to be good in school. It's great, you know, not to be a sports star. It's good to be a sports star. But if you're a nerd, you know what? You're the future. And they always feel marginalized. And the phones have made them feel more marginalized, you know, because they're not out there, you know, in the bikini on the beach or they're not out there all, you know, I'm an influencer. What the hell does that mean? You know what I mean? And I don't know. It's doing something to kids that's sort of a multiplier. I think it's making.