 And if what you want is for everybody to be able to extort businesses for money, because this isn't what name, image, and likeness was ever designed to be. It was designed to be Gabe from Texas promotes a local pizza shop, not we'll pay you, Gabe, $200,000 to come here, and the other school is offering you $150,000. If you have a collective bargaining agreement that flushes all that stuff out the water