 embrace the suck that's what they say it's gonna suck and god embrace it yeah and i'll tell you the hard thing for you guys which you're gonna do it but we get basically two types of calls the folks who it's like listen your income's low you got to get your income up you got to bring everything up right and then there's people that fall in your camp where it's like you've had this high lifestyle you're making 400 000 a piece a year 400 000 a year and you're having to bring it down