 That's the difference. A bee will only listen to a bee. Bees hate type A salesmen. Hey, man, you think you want this? This would be a good thing for you. It would really work. Or, hey, you like it? You like it? You put it on? Come on. You try it. You try it. You try it. You try it. Oh, no, that one. That one's perfect for you. No, no, no. Okay, over here. Try this one, this one, this one.