 You're right. And then it's a reliable source. I think what a lot of people don't understand is just because it's on social media doesn't make it true. You know, somebody posted it and it up there. That's fact. No, we have to get a reliable source to be able to tell news from. But we we have a lot of great PIOs in the Tri-County. I know I gave some names there, but trust me, there's a lot more that I did not mention that are just fantastic that do a great job with the media and make sure that.