 It's kind of like with talk show hosts. I remember Jimbo Hannon, who used to be on for us at night, used to always tout the fact that he was moderate and that he would pull from both sides. And because of that, he didn't garner the huge attention because you've got to go out there and throw firebombs from one side or the other at the other side to be able to draw attention and get ratings. And since he was more moderate, then he wasn't doing that. So, yeah.