 Mr. Jones on how all this came to be in Rock Hill. Our heads are going to say, why can't we do, you know, more hours of live programming here in Rock Hill? Because we have great facilities. We've got the people. We've got the, you know, the venues. And so we kind of pitched that to ESPN. ESPN loved it. Of course, you know, not knowing about programming and how TV works, you know, I was thinking, hey, we could do disc golf. We could do velodrome, BMX.