 If I was a grocery store chain, I think I would look and say, wait a minute. You're asking my citizens, patrons that come in and buy groceries, to give to these kids when people are wasting money. No, Jim, you're missing the point. It's warm and fuzzy to do that. I know it. I know it. But these people could be taking that money that's being wasted and maybe buy some groceries and provide lunch, peanut butter sandwiches. Mm-hmm.