 Seldom do you find a critical decision with an obvious yes or no answer. It's a matter of finding the best choice to maximize your outcome. So let's talk quickly about three important qualities to consider when navigating critical decisions. Okay, what's the first one? Impact. Today, because we move so fast in business, frequently people make snap decisions without really considering the long-term impact. For example, COVID brought social distancing and companies embraced the concept of working from home.