 So I'm a college professor. I teach at New York University Stern School of Business. And many of us who teach on college campuses, we notice something going very wrong around 2014, 2015. And that led me to write an article and then a book with my friend Greg Lukianoff called The Coddling of the American Mind. He's been on. Oh, good, good. And, you know, at the time we thought colleges were somehow making kids sick by teaching them bad ideas. But a few years later we discovered, no, actually it's everyone born after 1995. I mean, not literally everyone, but the generation born after 1995.