 All right, Ariel Lightstone, stick around. A few more questions, we come back. Bottom of the hour, too, we open up the talk and start talking a little bit about your health. It's a really good story. It is Matt Lugavere, and Matt, Max's mom, got Alzheimer's. He tried to get to the bottom of it, what caused it and how to stop it, and realized a lot of it is preventable, and he's got a big, big successful story.