 It started to spread, and it was like a snowball rolling down the hill. So we wanted to stop and at least educate folks. Now, with that being said, Manning, you and I both know we've done this for a long time. Even with the information that's still out there, you are still going to have the naysayers. Oh, that's right. That's right. You can still show them it's a horse. It eats like a horse. It rides like a horse. Someone will say that is a cow. I get it. It's fine.