 Half a million viewers at any point during primetime, a decline of 27% in just the last year. And that's been compounded year over year. It's declining rapidly. An average American would be hard-pressed to name a single CNN anchor or correspondent. In fact, I would think conservative talk show hosting, conservatives could probably name more of them because we kind of have this love-hate relationship. We kind of love to hate them. Not really hate, but you think they're detached from reality. You see a CNN host, you hear what they have to say, and you're just like...