 If you run a business and you haven't used radio, here's a secret your competitors know. Radio works. It's affordable. And now on KFIR 720 AM, more affordable than ever. I'm serious here, just ask. It's one-on-one, just you and your customer. Be serious, be funny, use music. Listeners to the radio tend to be loyal so you can make them loyal to your business. Anyone at KFIR can talk to you about radio advertising. Just call 541-791-7055.