 And honestly, that is the tone of the country. That's why Donald Trump is so popular. That's why Donald Trump is ascendant. And Joe Biden is going to lean into that in a fake, pathetic, synthetic, artificial way. But we shouldn't be surprised by it. And the best way to not be surprised is to preempt the move of the enemy. Get ahead of it. Condition the audience. Get people operationally aware of what is going to happen. And then...