 It's the ultra person. Because what they are doing is they're almost genuflecting to their public personas. Or to their ego. And I mentioned the issue of Chris Wallace. Which is kind of the same thing, right? Right. I mean, I mentioned the issue of Chris Wallace, and not to beat up on somebody who'd kick him when he's down, but, you know, he did the 2020 debate, and it was really patently absurd. He kept interrupting. He was very one-sided. He...