 Yeah, so why give it to them? You just said you've got to give them something nice. Do you know what I think the something nice they get, Mike, is? No, I didn't. I'd say you have to give them some chance to do something positive. Okay, so make a phone call home. I believe this. I believe this. I believe this sincerely. I know that. I can tell. All I'm saying is if we could cut the price down, I don't think it should cost $3. I think it should cost about $1 or less.