 Well, you know, it's a mix. They take it from a 60-page thing to one page, and this is what we've been beating up. And what I said was, you know, I've got a company, I've got a business, an insurance brokerage, and we have a mission statement. We have that on our website, but we gain clients through trust and through what we do, not through our mission statement. Is it important to have one to know where we stand? Absolutely. 60 pages.