 Tell us about those tools a little bit further. It's the three A's, the three W's, and the three E's. Coincidentally, A-W-E's. The three A's is about arrange, assemble, and attack. That's prioritization of going after the thing that's going to give you the highest ROI, you know, just go after everything. The three W's is about who, what, when. And the three E's are about execution for efficient explanation. That's communication. Gotcha. Alexandra? Yeah.