 Largely always irritated by something, to be fair. And so we decided to go with it because this is something where George and I, we actually sit next to each other at Ramsey Solutions, a little context for how this was born. Our little cubicle desks. A little cube desk. And so we sit there, and sometimes I look at George and I go, I've got to tell you. And in my head I know what's about to come out of Ken's mouth is going to be entertaining.