 He goes, it's important to have small talk. He goes, because if you have small talk with someone to feel comfortable in non-consequential conversations, when you have to have a real conversation, it doesn't come out of the blue. I feel comfortable talking to you. Now, let me tell you what just happened in school. I just got rejected. And you fill in the bank. The one thing I think it has done, it's wiped out small talk. So then you get in the car. Everyone's got their phones out. Now, you can tell them to put it away, but they're pretty much waiting. They get texts and they get distracted. Instead of focusing on the people there...