 I've been involved in a lot of attempts to change people's minds and message. And I ran a gun control group when I was in college and we got nowhere. This is entirely different. I don't have to persuade anyone. Every parent I talk to, everyone who has kids, everyone who's a teacher, they all see the problem. I don't have to persuade them that this is a problem. What I have to do is fight their resignation. Wherever I go, parents are like,