 Now you feel like you can't even go to McDonald's, and yet the data shows everything's fine. And what this reminds me of, because the rich dude, the really rich dude, and I don't mean billionaire, just a guy making a quarter million or gal making a quarter million. There's plenty of those these days. They go into the supermarket, and they see the steak that used to be $7 is now $13.50, if you're lucky.