 Normie capitalism. That'd be nice. Kind of those days. Yeah, yeah, yeah. Kind of those days. I would love that. I mean, I really did like their statement, though, from Tractor Supply. I mean, look, I think everything you were just talking about is obviously really terrifying from this company, and I don't know why they would be this way in the first place. But it's very rare that companies come out and say, oh, even Bud Light, who...