 Because when it's very negative, they're pessimistic, right? When it's very positive, they're overly optimistic. When the market's at an extreme high, they're overly optimistic, just when they should not be. Mark says, dare to be unpopular. He says, you not only have to be right in order to make money, but you have to be against the crowd's opinion. Your opinion has to be different. Because if everybody's thinking the same thing...