 And those are the things you have to be careful of, especially... But, you know, I would almost even say effort. The word you just used, you appreciate the effort, but effort should have some kind of reasonable thought process along with it. If you're talking about hustle, but I think hustle should also be predicated on the right kind of hustle, not just false hustle. We would say there's such a thing as false hustle. And I'm not saying that's what he was doing, but I would say there was effort in there, but I'd rather have a little less effort...