 South Canadian meats is different because we care. Howdy, neighbors. Ron Hayes, beef buzzing with you today. More with rancher Matt Perrier, who believes we've got to all learn to get along together in the beef business. Back on that in just a moment. The 72nd annual convention of the Oklahoma Cattlemen's Association coming July 19th and 20th at the Embassy Suites in Norman. Great speakers, great trade show. It's a great place to network with fellow cattle producers.