 At the same time, we have to live in the world of our five senses so that if we can make those two compatible, I think that's what the spiritual re-evaluation is happening right now in America. And I think things like, you know, oh, my soul is bigger than yours, or, you know, my spirit has more halos, a bigger aura than yours. I mean, that's, again, the sense of possession, isn't it, and materialism in a strange way. So if we can get that kind of...