 very worthy, and then the supremely worthy. And you had to learn all these titles. And if I wrote a note to Professor Berkower, who was high born and very highly educated and very highly promoted, I had to string all these adjectives together and then finally get to Professor Dr. G.C. Berkower. I thought it was the craziest thing I ever heard of. And I lived in that culture for a while. And one day I walked into a little grocery store