 Many stores, not that there's a lot of stores that carry purple in our areas, but the ones that do have two or three purples on the floor, we have nine. Did you even know there was nine different purples? I mean, if you want to go look at purple mattresses, why do you want to look at two or three? You want to see what they have to offer, right? Try all the different ones. Find the one you really like. If purple is, in fact, the one, you might lay on it and not like it.