 operate on fear. You know, Franklin Roosevelt said a dealer, the leader needs to be a dealer in hope. Bill Clinton said a man. But wait, what the Democrats are saying that if Donald Trump becomes the president again, he's going to, he's going to be a dictator on day one and, and he's going to wreck the economy and he's, and he's evil. He's going to arrest people and he's going to wreak havoc on people. He's going to, he's going to throw Rachel Maddow in jail. Like she's that important, I guess. Well, what you're saying that fear doesn't work, James? Obama had a poster of hope.