 It was both simultaneously a food of the very poor. You would feed yourself, you would kill chickens as you needed, and also a food of the very rich in cities because they were the only people who could afford the very few chickens that made it to market. So it wasn't like all of a sudden people discovered chicken. People had been eating it, but just it was very rare and very low quantities. It's not that we didn't want to eat it. It's just there were significant barriers in the way, each one requiring technological innovations to overcome.