 So the success of cultivated meat hinges on building a market in bigger countries. Chong says another phrase that surveys well is slaughter-free meat, especially among Buddhists. A central tenet of Buddhism is the principle of compassion towards all sentient beings. Growing meat in a tank may be unusual to some, but for many Buddhists, an industrial slaughterhouse may be far more disturbing. And Shiok Meats is betting on that.