 How do you incentivize kids to read? Well, they get little prizes every time they finish a log. Oh, what's the prize? Give me an idea. Well, the ultimate log is probably an iPad. Really? Yeah. We give iPads, but we also give other prizes on a monthly basis. Every time they complete a log, the big thing is they get a book. Wow. They get a book to take home. And to get the ultimate log, how many books would you have to read?