 You don't send in any money, not even a box stop, and you can't buy them anywhere, but you just look inside the Pep package for your prize. Get a glimpse of those golden toasted whole wheat flakes, too, and your appetite will sit right up and take notice right away. Pep looks so crisp and inviting, and it tastes so doggone delicious that, well, you practically won't be able to resist it. So just make sure that Mom gets P-E-P, the sunshine cereal, Kellogg's Pep.