 Cleanliness. Really? Okay, so you think it's more... And comfort. Well, that's everything you need to know. I'm not comfortable with this conversation because it will inevitably get into toity talk. I'm not going to go there. I don't want this show to be... How can you not? I'm not going there. That's what we're talking about. If we end up there, I guess you took us there. Oh, that's like saying I want to talk about pitching but not baseball. What the hell are you talking about?