 And now it can be very targeted to you in a way, but it's also kind of hard to know. Like I always joke that during the pandemic, I genuinely had no idea what to do about genes anymore because I wasn't seeing anyone. And this isn't really problematic misinformation, but it nevertheless is not knowing because you're not seeing people in real life and the Internet is very big. I like how you said kids now can be the dividing line if you have children, right?