 Hook's two sisters, who are the largest suppliers of these high-welfare chickens in the country, they came to me and said, would you mind changing? And I said, no, I wouldn't. You can put them in tomorrow. I came onto this farm to get a sense of how intensive chickens are produced in this country and who decides how they're raised. I assumed it was people like Charles, the chicken farmers. But it turns out he's not got as much control over the process as perhaps naively I had thought.