 Superior Livestock, committed to buyers and sellers for over 35 years. Hi, this is Rick Rodriguez from Powell, Wyoming. Bill Coors coined the phrase, barley is to beer as grapes are to wine, and he's right. That's why Molson Coors uses Moravian barley, a variety bred to be one of the highest quality and best yielding varieties available. And it's true, there's a little bit of Colorado, Idaho, Montana, and Wyoming barley in every Coors Banquet and Coors Light.