 And to take people that were interested in one of these causes, like textbooks, and get them mad about another cause, like busing, or get them invested in another third cause they may not have thought a lot about, like opposing the Equal Rights Amendment or abortion. And there was this whole network of activists and groups that really came to the forefront at this time. And a lot of them were new. One of them was the Heritage Foundation. And this was their mission. And they became known as the New Right.