 Right, it's a convention like any convention. The people who have busted their asses for the entire year or the presidential cycle of four years are here meeting and greeting and back-slapping and eating and drinking and being rewarded for it. Yeah, and the networking is huge. Joe and I were discussing yesterday, Katie, this is kind of interesting. We're not exactly sure how we've managed to pull this off because, frankly and luckily, we are quite successful in the radio industry.