 I have done other advertising. I tried Google, but 99.1 gets more of the locals listening. I actually get more business from 99.1 than I do from Google or Facebook. You know how to help me and my business be able to reach the end users so that they know what services I offer and know who to call. It's very affordable. It's a great investment for our business. It helps us out tremendously. So I highly recommend that anybody out there advertising 99.1, you'll get great results.