 Here's a better model of the cultural food chain in the year 2024. You remember little art was being eaten by entertainment? Well, a much, much bigger whale called distraction is eating them both. The fastest growing sector of the cultural economy is distraction, or call it scrolling or swiping or wasting time or whatever you want. But it's not art or entertainment, just ceaseless activity. The key is that each stimulus only lasts a few seconds, and it must be repeated.