 It's amazing. Free is a powerful word. You get what you pay for. Everybody knows that. But yet, for some reason, a lot of people say, oh, I'm going to go for that free referral service. Well, you know, they just got paid $6,000 for recommending that place. Oh, yeah, I'm good with that. Okay, good luck with that. It's a get what you pay for situation, my friends. But I want to compare and contrast that.