 Now, Flight of the Conchords was on radio, I think, to begin with. And that's amusing. And you can listen to that on a car trip still. But boy, if you have old books on tape and it's Fred Rogers saying, you know, look at this, what do you think it is? And you go, oh, I don't know, man. It's a book on tape. So I was just jesting. But to think that he was selling something, what's wrong with selling things? Nothing. Oh, there's nothing wrong with advertising. But today I'm going to talk about