 I agree. And that's what puts me in the... For the record, I don't have Instagram. I don't follow any of that. I know, but you know what I'm talking about. Somewhere you're getting fed information that tells you what you're doing is wrong. And nothing you're doing is wrong. I can agree with that. Running this business for the next 30 years is not wrong. Selling it and moving on to something else is not wrong, but it's not going to solve...