 what the nature of these companies really is. They are big data companies that are extractive. Zarb Cousins successfully lobbied for stricter gambling regulations in Britain, limiting how betting companies advertise and how much gamblers can wager. He says the UK, where gambling's been legal for decades, offers a sobering glimpse into what he believes is a crisis headed straight toward the US. There's lots of opportunities to gamble in Britain. You assume it's safe. You don't realize how easy it is to get addicted to that stuff.