 This year, Chestnut signed a deal with Impossible Foods to promote an all-plant-based hot dog, which disqualified him from the Nathan's contest. The competitors this year include most of the top ten American eaters, including number two-ranked Jeffrey Esper, as well as top eaters from other countries like Brazil, the Czech Republic, and the UK. The contest will air live on ESPN at noon Eastern. Joey Chestnut's Impossible demonstration starts at 5 p.m. and will be live-streamed on his YouTube channel. I'm Kevin Carr.