 Yeah, it's like the foundation of all of that stuff. Yeah, so what was going on? Gramsci had this idea of cultural infiltration and subversion, and that was big. And then Lukács had this idea, who I mentioned, the Hungarian, had this idea that actually class consciousness is an educable thing. It's graduated. It's not like you just wake up one day and you have class consciousness. There are stages of learning, and it can be taught today.