 You know, the retailers. Exactly. And all of a sudden, people are talking about August, and you're like, no, no, no, no, slow this down. Slow it down. Slow it down. Yeah, really. Please. All right. You know, it's interesting. We're going to have Rory O'Neill, NBC News Radio National Correspondent, come up. Neil Veck is going to join us at the 11 o'clock hour Institute of Politics, St. Anselm College Live, talking about this press conference today. And, you know, and here's kind of the rub on all the above.