 I think the line that I think that's kind of going to carry here, you can't unsee what you saw. And I think the biggest problem for Joe Biden and his team is the one thing he could not afford to do was sort of feed into this. He's out of it. He's too old. He's too confused. And he kind of kind of sealed it. And it's hard to it's hard to spin that. It's hard to change that even with paid advertising.