 I'm not dissing better known, more expensive colleges. I'm not either. I'm just saying it just feels like you're paying for the brand. And I'll say something else, dog. The diploma and the degree you get from some of those bigger brand name colleges doesn't get you what it used to in the workplace. Right. I don't think people care as much as they did 10, 20, 30 years ago. If you come out of Princeton University in New Jersey and it's an Ivy League degree. I went to Princeton.