 They're going to give you like, oh, we have this free sports package. And you're like, oh, I'll take that. Then we have this free like Hallmark Channel package. You're like, oh, I like that too. And then like three or six months later, you're not going to realize it. And all of a sudden you went from like 50 bucks a month. They jacked it up to 150 a month.