 uh... affordable family fun that was the bottom line and uh... back in the day arcades were a little you know back in the fifties sixties they were a little questionable let's say like the ponds came there yeah you know they were questionable so they really wanted to run a clean operation and family friendly and so they you know security was number one and you know safety and and clean you know and and absolutely grew up through the generations uh... here in the business we've seen all kinds of changes