 Well, just for starters, let's catch folks up a little bit here. If they are not aware of what exactly the Cotton Trust Protocol is, can you give us a quick refresher to start? Yes. So for producers that are not familiar with our program, the Trust Protocol, it's an initiative that's free. It's a voluntary farm-level science-based sustainability program that we're looking to set a new standard for delivering value from the fiber all the way to the finished products.