 So on Amazon Prime Day, we become accustomed to deals from Amazon's proprietary brands. And so your Kindle, your Fire, your Ring, all of those items will be deeply discounted. You'll see lots of bundling. So maybe you can get a couple of Echoes, for example, or you can get a Fire TV and a Fire TV Stick or things like that. So I would look for those bundles to take advantage of. You do have to be an Amazon Prime member in order to enjoy these deals. So