 Yeah, and we're going to play the ad here. So we're going to go to break here shortly, but I'm going to play the ad that they have on their website. And it's compelling if you believe everything they're saying, right? But like you said, knowing what the measure says, knowing what the measure is about, knowing kind of the ins and outs of how it's going to be implemented, I can listen to this two-minute ad. And we probably won't play the whole two minutes because it's a little bit repetitive.