 That steers you towards making a decision that's more favorable for the business. So if you're just clicking through all the next, next, next, next, next, next, next, all the stuff that's preselected benefits the company. And I see this a lot when I'm setting up new phones. Every single new phone and almost every single tech device that I set up has an option that says, do you want us to send diagnostic data back to the company about how you use this product?