 And so I think what we have, we have people who are thinking different ways for the first time. So the Surgeon General waited, in my opinion, about five years too late to try to sell this. Yeah, I hear you on that one. And if this doesn't go the way they want, what else do you see coming down the pipe? Because I can only imagine that they're going to do more. I remember last year, it was the constant beating of the drum where they were saying the number one,