 There was no play-by-play, but it was just there. And then the fear was, well, people aren't going to come to the games. Well, let's look at a decline for the last decade or more. We do have a decline in how many people come to our games, but that has nothing to do with what we're doing now. There hasn't been a major decline with us increasing our streaming. So that fear is gone. So now let's expose our kids, but let's let...