 That's what good coaches, that's what good organizations do. And I know we've talked a lot about the Jets and whether or not you consider them a good organization. I think they're trying to put themselves in a position to go all in. And there's something to be said for that. Because I don't feel like that's been the case in past years. You sell a whole lot more tickets if you haven't sold them, if you get Devontae Adams with Aaron Rodgers. I'll tell you that. What type of excitement would that generate?