 It's all about quarterback versus quarterback. That's what it is. They market the stars. Baseball doesn't do that. They finally got a star in Pittsburgh as a pitcher. They don't do it with Ohtani. They don't do it with anybody else, but they're doing it with Pittsburgh, and he's starting in the All-Star game. They've got to realize these people who work leagues and commissioners of leagues, it's not the team, it's not the sport, it's the players in the sport that do the selling for your team and your sport.