 Like I told you, as it continues to expand with streaming and we go into these places that we've never been. We're going to go to Saudi Arabia for the first time. We're working on Africa. We haven't been to Spain yet. I just opened a performance institute down in Mexico City. Some of the baddest dudes to ever walk the face of the earth are the Mexicans. So imagine the Mexicans that are going to come out of this place in the next five to ten years. So you build a facility and the fighters will come? 100%. 100%. The one thing that we've done, when you think about this, think about a business.