 He's a best-selling author. He wrote Hillbilly Elegy back in 2016, which details his time growing up in poverty-stricken areas of the Rust Belt. The book traces the drug abuse issues and financial hardships experienced by many in the white working class and was seen by many as a primer on the population that propelled former President Trump to victory in 2016. So wait, so he does resonate with people, obviously.