 Not just teenage girls under 13 who love the Chiefs now because of Taylor Swift. I don't know, Cam. It just felt a little weird like you were trying to, I don't know, engagement farm perhaps. I think J.J. Redick would be proud here in the down season in the NFL. You're engagement farming, using the Cowboys to kind of cut through. But Cam, that's just not how it works. Dallas is America's team. You want to go look at the NFL schedule?