 Yeah, I think that's a really good analogy, John, to radio and media. This Diamond Baseball Holdings Group is tied to a large private equity firm, and they were the advisors to Major League Baseball when they kind of reorganized the way minor league baseball works, and they eliminated some teams. And they have about a quarter of the teams. They've got a little bit more than that, 35 out of 120. And, John, to go back to your radio analogy, I think the important thing here is,