 That being said, you could apply that same thing to anything in the business world. When you're in competition with another TV network, you're in competition with another business, you're measured against your competition. You're measured against your greatest competitor or rival. Sure. And that is ultimately what ends up writing the legacy and the story. And that's the unfortunate part for Ryan Day, who's been one of the best college football coaches, that it's just been that game.