 to what you or I could put people in. Oh, yeah. Well, of course it's going to be, but they want to make themselves look like they're inventing a new concept, which we've been talking about forever. Again, it's a financial fill-up strategy. Make sure you have a lifetime income you can never outlive. And the annuity is the only thing that can do that, guaranteed. I mean, the insurance companies insure that money and make sure that it works like it should.