 I think a lot of issues, climate change on the left or gun control and issues that the right also brings up, they care about. Lots of other voters really don't. So if you're talking about prices, the cost of living, inflation, and you're talking about that most of the time, then you are being an effective leader. If you're talking about lots of other things a lot of the time, you're probably not. I mean, for example, I like I think presidential elections.