 You ever see that movie Air? Oh, that was awesome. You recommended that, by the way. I've seen it three times. Really good. It's great. I liked it. But it's okay. The shoe wars are very political. Business is politics. Politics is sports. Sports is both business and politics. We all know that. But the average fan doesn't realize that. And when they see the finals MVP and Easter Conference finals MVP snubbed and he puts out the emoji with the monocle and he's like, what is this about?