 And there's every aspect of it from a golf perspective designed for performance on the course. And so what does that mean? You know, green is one of the most receptive colors to our eyes. And we don't, you know, it's not something we think of normally, right? And so golf courses are consumed with green, the color green. And until you have something that shows you that they are, that that color is overwhelming in your eyes, like you don't realize it, but.