 The benefits of that, so be it. I constantly see these stories about, oh, the NBA is dying. Nobody's watching the NBA. Nobody cares about the NBA. And then all of a sudden you see a TV contract where you're like, what? I mean, I know that it's not really done yet. It isn't always kind of fighting about if it's done or not in the future of Inside the NBA or the postgame show with Charles Barkley.