 Not only the NFL, but a lot of the teams within it. And there's a ton of teams that can pay this, don't get me wrong, very easily. But there's some other teams that don't have as big markets. Like, Jerry Jones easily could do this, and he's actually one of the bigger people that's kind of voicing it. But, like, it's just a lot of money. And, again, if you did have Sunday ticket, go ahead, and I would definitely sign up for this. But...