 And that, I think, is going to be a bit of a bellwether for what's coming. And that is, this is the last election that follows the traditional template of two, you know, megadollar-funded candidates. And it's us versus them, and it's the Super Bowl, and it's the playoffs and all that. I think we're going to start to see a breakdown of that system very quickly. And it has to do with a lot of what's going on around the world.