 And that's what you get when you say, okay, I'll agree to three-to-one, three-on-one. And you never really get to the issues or people finally have said at that point, well, listen, the first 20 minutes, it's the same thing over and over again, click. No, I think the ratings would plummet if they stay on one thing. If they stay on the one topic, it plummets. Do they care? I don't know. I can't tell you.