 Like, that's just what happened right now. That's where we are. Like, we even tried to make the NBA draft a big deal this week. And, like, I want the NBA draft to be a big deal, but it's a failed product. There's no way you can get into it the way you get into the NFL draft. And the whole time I was watching, I was thinking, this is what happens when you are desperate for a pigskin to go flying in the air. That's where we are right now. We got less than a month of training camps hit, and that's where we are.