 As we always talk about, yes, it's virtue signaling. Okay, yes, they're using their kids as fashion accessories and pawns to signal their own virtue to the world. But also there's an actual strategy behind it. And what they're looking to do is lock, as much as they claim that they want their child to be able to explore freely and make all free decisions. No, what they're doing is they're locking their child down in that false identity by making it into a public spectacle.