 And then every decade I've been hearing the exact same thing. And, you know, Major League Soccer came in and everything else. And yet I find that even though there are here's the thing about soccer fans, they're hardcore. And I get it. I mean, like really hardcore, like Matt Money Smith, my my dear friend out here. He's a big soccer aficionado. He's the kind of guy that will get up in the middle of the night.