 There's no utility attached to this. And as a result, if you put on something great on Sunday night, everybody who's listening to it really wants to listen to it. They don't have to. And then they're there on Monday morning. What I just said to you is the master class in radio programming that apparently most program directors didn't get. I'll tell you who got it as I die on the air. I'll tell you who got it. Steve Moore. Alan Furst.