 like walled gardens and these little manicured, you get to see what the corporation wants you to see, people will rebel against that just instinctively and pursue discourse that is free and uninhibited just because it's higher quality, it's more interesting, it's more intriguing to the human mind. So fundamentally, at a base level, Facebook's strategy of trying to censor content and limit free speech, I just don't think it's a viable path forward for a social media company.