 And big tech knows how addictive that can be. I want to get likes. I want to get retweets. I want to get followers. It's all meaningless. I mean, it's nice, but you're not defined by that. Cyrus, I'd like to think that there's something here for every single person listening right now, even the atheists who might say, what? What about that? So here's the part that I find still mysterious about