 We're really one-on-one. We want to help each and every reader. When they pick up our books, we want them to say, I can use that right now in my prayer life. I can use that right now to improve my relationship with God. That's cool. Your book isn't the kind I'm going to sit down and just read 30 or 40 pages in an evening. I'm going to read it slower and more reflectively. Is that the idea? Not most of them, no. All of them?