 There's a department store, and the food department there is like you'd pay admission to see that if you're a foodie, just to see how the food is displayed and celebrated. And all over Europe, you can find these department stores that have these top, top-end food sections. Now, related to that, Andrew, is outdoor food markets. And that's something that you wrote in your book. Just as important in Paris to go to the Louvre or go to the Eiffel Tower...