 A little bit of this reminder that early tourism was for nobles and aristocrats. Well, it's interesting, yeah. And it starts off as a treatment against diseases of different kinds, right? And it's like, you need this treatment if you have money to go to the river. In fact, the front door of the beachfront hotel is actually on the backside. Originally, why was that? Because they avoided the sunshine, didn't they? Yeah. They didn't want to get a suntan. That wasn't fashionable. Now it's pretty fashionable, I would say. The poor people out in the