 You go into a store, you're looking for a towel, you touch the towel, it's soft at first touch, and you bring them home, you use it once or twice, and you realize, oh, it's not so soft and it's not absorbent. Well, that's why Mike Lindell made my towels. They actually work, and they stay soft and absorbent. And MyPillow is now excited to announce two brand-new lines of my towels for you to try. And what makes these towels so great is they're now made with 100% what's called long staple shampoos.