 I'll do it now. So when you say, I'll do it later to say like, I'll do it now. In fact, not even like, no, I won't do it four hours from now, but I'll do it in 10 minutes. Like literally there is now, now is the only time we have any control over. And so that's how I really think about the power of right now and why it is very different from saying I will do it later. So we only have the ability to take action at any given moment.