 Before I flew out to Kansas City to meet Cole, I watched his YouTube videos online. Yes, he has YouTube videos, and I heartily recommend them. They are shot, directed, and starring Cole. They are low-tech. They're low-budget. In this one, he wears a Viking helmet and a fake mustache and wire-rimmed glasses, and he's walking through a video arcade. Those are his echoey footsteps that you're hearing.