 Well, just because when you travel, you see that prestigious red plaque on a restaurant, and if it has a star, you can pretty much assume it's going to be expensive, pretentious, you've got to have a reservation, you've got to dress up, all that kind of stuff. But if it's just Michelin-rated, it's a little more casual, a little more accessible, half the price, but still really good cuisine, beautifully presented and with a smart clientele. I really like that nice presentation and a smart clientele without the pretense.