 It's not like you've got to invest an hour. They run, what, about 10 minutes? How long are they? They're about 15 minutes each. There are five episodes, Monday through Friday, and they're all designed so that people who are going about their days, driving to school commutes, driving to doctors, whatever, can just flip it on when they're in the car, can listen. Again, like you say, it's not a huge time commitment.