 all sorts of information that we don't pay attention to at particular moments. And sometimes, like, you're probably not thinking about your foot right now, but now you are because I told you about it. We do a lot of things outside of conscious control. And a lot of what my research has shown is actually you have to trust yourself and be able to perform that way because that's how you're going to have the best outcome. Sian Bylock picks up from the TED stage.