 And what I have to say, Sam is really the reason why the show came to life. Because I don't do things unless there's a check or a contract already. And Sam was like, oh, we had so much fun on my show on NPR. People loved it. And people did love it. And he was like, let's do a SoundCloud. And I was like, I'm not a rapper. I'm not doing a SoundCloud demo. And he did it. And people just loved it. And it grew.