 The taste for alcohol. I remember when I was going to school, college, I had a friend. He hated the taste of scotch, hated it. But he wanted to develop it because socially he thought it was a good thing. You know, sit down with the bankers and, you know, all the things. The Wharton School of Finance, they want to have dinners with bankers, right? That's their big thing. And he developed a taste for scotch. And by the time he finished, he ended up being a very bad alcoholic.