 Well, again, they realized that because of the blowback they were getting from their own people that they had to make a change, and so they did so. But this is a problem for NBC and Comcast and has been for quite some time, and that is the brand, the NBC News brand and MSNBC, it is hard to distinguish the difference between two of them for a lot of people. Now, they will say, look, what you see with Lester Holt is going to be a lot different, and I think that's fair. It's more journalistic news. Absolutely.