 Because people want to see it. They want to see it in real time. No delay a game. Also, it's gambling. Gambling's big into sports. So it's always going to be the most valuable property. And I'm just wondering, when you watch ESPN today, I don't know if I love it. Because it seems to be, in some ways, forced takes on everything with people that don't go to the locker rooms, that don't review the tapes. This quarterback is terrible. This guy's awful.