 And for those in your audience who may not be familiar with it, it's a large room where there's chunks set aside for CNN, for Fox, for New York Times, whatever, whatever, whatever. So the chances that you can cross paths with these people is there. And, Sean, I'd love to be following you around with my iPhone when the moment comes that you're passing the CNN booth. I'm just going to be polite and say, hi, guys, how are you?