 We don't do that. We mark everything by a discount, and then we have even specials on top of that. So this, for example, right here in my hand, this is a 36-inch morning glory sparkler. Any place you go, it's going to go from $10 to $12. It's a six-pack. Everybody, the price this year is $6, and we got a coupon and newspapers for $2. And no women's clothes.