 Perpetuate Incorporated, which describes itself as the world's first and foremost pet genetic preservation company, says sales of its cell lines, a type of DNA collection, have risen 15% so far this year. The process costs $1,200 and is the first step toward the much more expensive cloning procedure, which goes for about $50,000. Visit BloombergPursuits.com for more. I'm Andrew O'Day, Bloomberg Radio.