 they set the tone for what their programs are and how they operate. I remember two guys that stand out to me, and this was going back more than a decade. I can't even believe it now. I'm getting old. But you got Kevin Wilson when he was at Indiana, and I thought he did a really nice job of setting the tone before everything kind of imploded on him. And then I thought Tim Beckman did a really poor job of that. I mean, his first thing he did was he wished his mom a happy birthday, and then the next year he did the same thing.