 In the days of the transfer portal and NIL, Campbell says player retention is a key. The Cyclones returned 18 starters. You know, a place like Iowa State, the only way you're really going to have success is retention and development. You know, we just are not going to ever be the people that have the most money or the most NIL money. We're going to have to be the team that develops our players better than anybody. And, you know, again, when we've been at our best, we've been older, and we've been able to keep our guys, you know, and be able to get older.