 I love that. And I think that that's, for me, why adventure is such a powerful way to connect. Because it's different every time. And even if you're doing the same trail you've done before, it's going to be different every time. And in that, that differentness, it engages our senses. It engages us emotionally, physically, spiritually. And that creates that differentness that we need to help them not feel like the drudgery of,