 So those are kind of the day-to-day stuff of the station. And then what we're here to talk about today is one of our big projects is we do all of the videos for the Iowa Character Awards each year. Yeah, we're going to get into that in just a second, but I want to come back to the promotions and the production side because this is a part of the world that you and I are both very intimately aware of because we've worked in this genre for a long time.