 If we don't have PhDs, there's not going to be anyone around to research emojis. And the next time someone says, we've got a bunch of emojis here, we need to have them researched, who's going to do it? I can't do it. I don't have a college education. Wrapping up the article, it says, Rahman said there was a default in society to associate whiteness with being raceless, and the emojis gave white people an option to make their race explicit.