 make sure that you have a well i i agree i think those those 32 years you're talking about and this is comprehensive you can handle for folks look sports is clearly a huge business and when you attend these big events you know you see all the corporations involved the money that's spent to this and the special events the exclusive access opportunities and more we've talked a lot in the show how the upscale market of travel is doing well you know the economy end of travel is struggling in the inflationary times that we're living through right now so