 This is a Bloomberg Money Minute. Here's something you don't hear very often. After closing shops during the pandemic, Rent the Runway stores are coming back, starting with a big one in New York City. We're rebuilding our brand. Jennifer Hyman, co-founder and CEO at the subscription clothing rental company, says this will win more subscribers. We're going to be showing up in real life, building partnerships, building back our ambassador networks. Hyman also says in-store events are better marketing.