 Get matched at Mattress Firm. Sleep at night. Restrictions apply. See store or website for details. Do you ever feel like your phone is listening to you? Perhaps you were just talking about buying a new computer, and bam, the next 10 ads you see on your phone are for a new computer. This is called digital advertising. Hi, I'm Lindsay Chapa, and as you know, I work in the marketing department at Atoma Radio. I have 23 years of advertising experience, and I just recently completed my digital certification. Radio advertising and digital advertising go hand in hand.