 And we were talking about this. I was saying, like, I can't replicate my voice. And then he was explaining to me that replicating an existing voice versus an AI-generated voice to give it the tone, the inflection, and the emotions is a lot tougher than just starting with a computerized voice in the beginning. You know, when you start thinking about it, that makes sense. Okay? Absolutely. So Amazon Polly is priced per million characters. I know. It sounds kind of strange, right?