 There's lots of good reasons not to eat meat. Right. I mean, health-wise, I mean, one of our producers from way back, Bobby, Bob Page, he actually weighed 330 pounds. He gave up meat, which I was shocked because he hated vegetarians and vegans. He loved his meat. And he gave it all up. And he runs every day or bikes every day. He's down to like 150 pounds. Wow. He looks amazing.