 on things like Netflix and Hulu. And so they focused more on the former CEO who made some rather colorful comments about who he does not want to own the brand. And fortunately for them, they are starting to pull themselves out of it. But it's, as a historian, it's fascinating and it's also disappointing that almost a century of history and legacy was ultimately washed away by acid wash jeans, graphic tees, and the most potent cologne on the planet.