 Whether it's a one-line answer to your question or a full-blown proposal because I want to sell you some advertising. This is where your business etiquette comes in. And it doesn't matter if it's a one-line answer or a full-blown proposal. You've got to maintain that certain amount of professionalism. I mean, everything down to how you end your email. Absolutely. And I've got to tell you, chat GPT. Magic. Magic.