 When people think about fast fashion, one of the companies that's probably top of mind is Shein. It was founded in China and contracts with thousands of Chinese factories that churn out thousands of new styles every day. And it's a brand associated with young people and social media influencers. And it gives people who may not be able to afford high fashion labels the opportunity to wear knockoffs of those designs. Well, Peter Pernod is Shein's head of strategic communications, and he spoke to NPR last year.