 and if you set a lot set aside the collapse in production during the pandemic and last year's actors and screenwriters strike production employment is is really really bad as you mentioned has been this low in 30 years so there's a saying in town right now that i think goes like this which is survive till 25 meaning that somehow some way if people who work in the industry can wait another six months or another year things will magically change in 2025 we'll see