 Jim Roberts at Baylor University says so too. At first, I started measuring mostly smartphone addiction, right? What, you know, what kind of signals and how many people are addicted? And most importantly, what are the negative outcomes of that addiction? Well, really, right now, it's the biggest hurdle that, you know, we have as college professors getting people to just not to be distracted. Roberts is one of the earliest smartphone addiction researchers, and he's looked at everything from TikTok's instant gratification appeal to the effects of phone