 And so that's how people find a lot of leads to what nail salon to work at. And that's how a good number of people found their way to work at my parents' nail salons is by word of mouth. At the nail salon, there's also, like, it's just a web of, like, oral communication. Like, if there's a sale going on at the grocery store, for example, of, like, shrimp 50% off, people will come up in pairs at a time and just...