 20 years ago. At this time, NVIDIA was mainly known by 15-year-olds upgrading their gaming computers. But in the early 2000s, Jensen essentially made a huge bet on selling supercomputing power to a wider range of people. And as part of this, the company launched a software development framework called CUDA. CUDA acts kind of like a middleman between the software developer and the chip. And the system would be crucial for AI after a turning point in 2012.