 10% of your salary is $10,000. If you make a million dollars, now you're talking about $100,000. If Travis Kelsey spent $3 million, and let's say he makes roughly, between endorsements and everything, $30 million, that's still steep. Yeah, he spent 10% of his salary on one date. Still steep. Yeah, but again, you do those things to make that impression early on. No, 20% moved.