 You've probably noticed that we do not routinely ask for money on this program. And sometimes people ask, well, how do you finance the program? It varies from station to station. Some are sponsored locally by individuals, churches, or associations, and others we pay for directly here by Born to Win with funds we receive from listeners like you. If you'd like to help us out, get in touch, drop a check in the mail, let us know you'd like to sponsor, and we'll see what we can do to work with you on these things.