 the next two thirds of the season? Or is it a marketing ploy? And the Home Run Derby is definitely a marketing ploy. And I do believe that if Skeen started it, you would have way more eyeballs. So you just have to read the room of the players. Obviously, baseball is a sport that tries to stay true to its history, even though it doesn't make sense because there's so many different errors and standpoints of talent assessment. But I like that. I would...