 So now it could be the athletes could come after you, too. Oh, I will tell you both. What will happen is the TV will come after you, and then they will split out their profit to the athletes, and they would keep what they had. Here's the naive part of my brain, too. I'm like, well, that's all marketing, right? That's all great free marketing when you have fans that are in the stands, and they're tweeting out, was that the game? And here's the touchdown. And whoa, that looks like a fun place to be. So then we would lose all of that.