 Yeah, and that's what's frustrating about, you know, a lot of people say, oh, the media, this, the media, and I hate when people throw out the term, the media, and I hate the term. I'm offended, personally. Because we're part of the media, and in no way are we sitting here saying that we do, you know, we're 100% perfect. We're not. There are stories that we miss that we're like, okay, that deserves more attention. That deserves X, Y, or Z. But