 They'll just put it on their coffee table so people can see it. The contents of the book are designed to get people to check their premises on a number of things that they take for granted routinely. And I want them to take a look at the relationships they see within society. I want them to take a look at the relationships they see between themselves and their coworkers, their, their family and their friends. And I want them to take a look at the relationship they have with themselves.