 On Google Maps is that as you are driving around, if you pass a McDonald's, an ad might just pop up. And you'd be like, I just want the directions, please. I don't want any ads. And finally, this coming in at number five. You know, we all have these words that people use. Paradigm, synergy, leverage, alignment, bandwidth. Let me ping you. Well, Wall Street Journal has reported that there's a new corporate buzzword.