 All of a sudden, you know, don't get me wrong, he's made plenty of headlines. A lot of them, you know, have been more like master puppeteer. You know, it hasn't been directly about LeBron James. It's been more like behind the scenes LeBron's running the Lakers. J.J. Redick has been getting the headlines, but as a part of those articles, LeBron James is his podcast partner.