 The what went into creating those uniforms and those graphics at those times were such a more simple and, in my opinion, elegant way of thinking. They didn't hire a graphic arts company for three hundred thousand dollars to give them a rebranding. And then after two years, they do another rebranding and everybody has to throw out the crap they bought from the previous one. You know, there's there's, in my opinion, a cynicism to today's.