 And they didn't want to give that secret away too quickly. So he said, you know what? We'll speed up the idea as I'll hire this real estate agent to go and purchase all the land. McDonald's idea was that with the route for the roadway known only by one realtor, if the state could buy the properties without creating a fuss or a lot of fanfare, landowners wouldn't jack up the price of their land knowing the highway was coming through.