 What can I do as far as getting the product into the marketplace? And you have to look at the short run. We have inventors, what we call a short run, where they can get it out there, prove there's a marketplace for it, and then we can go after licensing. But not everybody can even do that. There are times when we know going down the road, licensing is the only option, and proof of concept prototype is the target. Yeah, so my next step was getting a TV ready. I got onto Shark Tank.