 You know, you hear a lot of parents talk about the cost of college when their child's in high school and they haven't begun to save and they don't know how they're going to pay for college. And that's a frightening thought. And, you know, I've come across students over the years that were unable to attend college because there just wasn't enough money in the family to be able to provide an opportunity for them. So I think it's important that people understand how to use money and how to be financially healthy.