 You're listening to The Global Story from the BBC World Service. There's a fresh episode available as a podcast every weekday. Just search for The Global Story wherever you get your podcasts. Leila, Stephen, we mentioned that the industry has been relying heavily on franchises to produce big hits in recent years. Leila, is there some evidence that the franchise appeal itself is actually waning? Yeah, massively. You've definitely seen that with all of the Marvel properties and