 uh... it's that they want to and i'm honored daily and we got this message from jerry who writes raven my black lab is four and a half years old he gets fresh veggies broccolis celery kale because labs will eat anything and as soon as he hears me get out of the cutting get out the cutting board he runs into the kitchen and sits down next to me newsflash it's not broccoli and kale that makes your dog do that