 and using the metaphor of, of a plane and your, all the chapters are based on sort of, you know, uh, uh, liking it to, uh, different aspects of the trip, I would say. So it's really a journey. So, uh, talk about your premise if you would, because you're not, you're not a writer by trade. You're a financial services guy, right? Yes. Yes. I, uh,