 You know, we humanize people first and, you know, they sincerely believe what they believe. One way of looking at this is, you know, people who disagree with us are not evil or stupid. And we have a tendency to think that somebody on the other side of an election question is either just doesn't get it or they're malevolent. And, you know, on a federal election issue, there's tens of millions of people on the other side of whatever position you take.