 Our family store was small, too. And we had to charge more, in some cases substantially more, than the big supermarkets. That's called competition. Now, if you read the story, and it's all over, it's in the New Haven Independent, my buddy Paul Bass's publication. You know, they're trying to position this as a, well, it's because these stores take advantage of their position to hike up prices because it ain't Biden's inflation problem.