 Today, Capital One's Chief Brand Officer, Mark Mentry, weighs in on building loyalty with customers. Capital One has really worked to create amazing access moments for our customers. We will do sound check parties that only Capital One cardholders can get access to, and we can't pull that off without iHeart. As the number one audio company, iHeart Media gives marketers access to the audiences, insights, and data you need to grow. If you're a marketer, go to iHeartResults.com.