 Oh, I'm heading to Idaho. My favorite day in the summer. Got to get out into the woods, do a little running, a little fishing and just enjoy some decompression time. All right. Sounds pretty magical. All right. Brett Keller, thank you so much. Chief Executive Officer at Priceline joining us from Norwalk, Connecticut. All right. Coming up, everybody, we are going to get into something that's definitely caught our attention. It's among the most read stories on the Bloomberg. It's a big bet by none other than actor Kevin Costner. One more thing is coming your way right here on Bloomberg Business Week.