 I love that. I love that idea. I am a survey taker. I am one that, like, if I'm on X, for example, and someone puts a poll on there, do you like this or that? Or do you believe in this or that or whatever? I'm engaged by that. I'm usually interested. I like to get involved. If it's obviously coming from a source that's reliable and somebody that I feel safe with or whatever. But I like that, and I think it's an inherent...