 They don't do that. They don't say, all right, we're going to be all people really like football. So we're going to show nothing but football. They don't do that. They also don't say, all right, people really like NCIS. I don't even know if that's on CBS. I think it is. People really like NCIS. So we're going to show nothing but NCIS and shows just like NCIS all day long.