 No, it wasn't happy hour, but it was years ago. I was hanging out with some friends and my great Dane, who happened to be a harlequin with two different color eyes. His name was Rufus. You know, I just remember kind of laying over on his back and thinking, oh, you know what? It'd be really neat if I could have, you know, a stuffed version of Rufus. Just, you know, a cute thing to cuddle with. And Cuddle Clones, the idea was born back then, and it's taken us until now, but we've launched and we're going along.